Strategic Communications Lead

5 days ago

Mumbai, Maharashtra, India Invengene Limited Full time

About Invengene Limited

Invengene Limited is a pioneering pharmaceutical B2B company dedicated to revolutionizing the healthcare industry. Our expertise lies in providing comprehensive solutions for injectables, serving as a one-stop destination for our partners' pharmaceutical needs. We are committed to innovation and excellence in research and development, commercialization, and ensuring our partners enjoy a competitive edge in regulated and emerging markets.

We have an unwavering dedication to scientific excellence, reflected in our R&D centre accredited by the Department of Scientific and Industrial Research Technology under the Ministry of Science and Technology of the Government of India. This recognition underscores our commitment to scientific excellence and industry-leading research.

All our products are manufactured in state-of-the-art Injectable manufacturing sites, earning accreditation from prominent regulatory agencies such as US FDA, UK MHRA, EU GMP, ANVISA, WHO GMP, and more.

Job Overview

We seek an experienced and dynamic Communication Manager to lead and manage our communication strategies and initiatives. The ideal candidate will have over 5 years of experience in corporate communications, public relations, or a related field, with a strong focus on social media management and employer branding.

The successful candidate will develop and execute PR strategies to enhance the organization's reputation and visibility. They will build and maintain strong relationships with media representatives, industry influencers, and stakeholders. They will also coordinate press releases, media briefings, and interviews; manage crisis communication when necessary.

Additionally, they will oversee the creation and execution of social media strategies across all platforms. They will develop engaging content that aligns with the organization's brand voice and objectives. They will track social media performance using analytics tools, generate reports, and insights to optimize strategy.

Key Responsibilities

  • Develop and execute PR strategies to enhance the organization's reputation and visibility.
  • Build and maintain strong relationships with media representatives, industry influencers, and stakeholders.
  • Coordinate press releases, media briefings, and interviews; manage crisis communication when necessary.
  • Oversight of social media strategies across all platforms.
  • Develop engaging content that aligns with the organization's brand voice and objectives.
  • Track social media performance using analytics tools; generate reports and insights to optimize strategy.
  • Manage social media advertising campaigns and collaborations.
  • Craft and disseminate key messages, presentations, and other communication materials for external stakeholders.
  • Represent the organization at industry events, conferences, and forums.
  • Ensure consistency in messaging and branding across all external communication channels.
  • Develop and manage internal communication strategies to keep employees informed and engaged.
  • Create and distribute internal newsletters, announcements, and updates.
  • Facilitate effective communication between management and staff, fostering a positive workplace environment.
  • Design and implement strategies to enhance the organization's employer brand and attract top talent.
  • Collaborate with HR and recruitment teams to promote the company culture and employee value proposition.
  • Strategy and planning: collaborate with senior leadership to develop and execute communication plans aligned with organizational goals; manage budgets related to communication activities and campaigns; analyze communication effectiveness and adjust strategies as needed to meet objectives.

Qualifications and Skills

  • Bachelor's degree in communications, Public Relations, Marketing, Journalism, or a related field. Master's degree or relevant certifications are a plus.
  • Minimum of 5 years of experience in corporate communications, public relations, or a related field, with a strong focus on social media management and employer branding.
  • Proven track record of successfully managing PR campaigns, social media strategies, and internal/external communication.
  • Excellent written and verbal communication skills, with the ability to craft clear and compelling messages.
  • Strong interpersonal skills and the ability to build relationships with media, stakeholders, and employees.
  • Proficiency in social media platforms, analytics tools, and content management systems.

About Andheri Location

Andheri offers easy access to the city's major attractions and hubs. With its convenient location, you'll be well-connected to the rest of Mumbai.

About Salary

The estimated annual salary for this position is ₹12,00,000 - ₹20,00,000 depending on experience.

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