
Senior Brand Marketing Executive
2 days ago
We are seeking an accomplished Senior Brand Marketing Executive to lead our marketing efforts in India.
Job Description:The ideal candidate will have a strong background in branding and marketing, with a proven track record of developing and executing successful marketing strategies that drive brand growth and customer engagement.
Responsibilities include:
- Developing and implementing comprehensive branding and marketing strategies to enhance brand awareness and market share.
- Conducting market research to identify trends and customer preferences to inform marketing strategies.
- Collaborating with cross-functional teams to ensure consistent branding across all platforms and touchpoints.
- Managing social media accounts and creating engaging content to drive online presence and engagement.
- Analyzing marketing metrics and KPIs to assess the effectiveness of campaigns and optimize performance.
- Overseeing the production of marketing materials and promotional content in line with brand guidelines.
- Planning and executing marketing campaigns, including digital marketing, events, and promotions.
- Providing leadership and mentorship to the marketing team.
- Staying up-to-date with industry trends and best practices.
The ideal candidate should possess:
- A Master's degree in Marketing, Business Administration, or a related field.
- Minimum 3 years of experience in branding and marketing roles.
- Strong understanding of branding principles and marketing strategies.
- Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders.
- Creative mindset with strong problem-solving skills and attention to detail.
- Ability to analyze data and generate insights to drive marketing decisions.
- Experience in project management and ability to manage multiple projects simultaneously.
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