Branding and Marketing Manager

2 days ago

Indore, Madhya Pradesh, India Malwanchal University (Unit of Mayank Welfare Society) Full time
Job Description

Description

We are seeking a dynamic Branding and Marketing Manager to lead our marketing efforts in India. The ideal candidate will have a strong background in branding and marketing, with a proven track record of developing and executing successful marketing strategies that drive brand growth and customer engagement.

Responsibilities

- Develop and implement comprehensive branding and marketing strategies to enhance brand awareness and market share.
- Conduct market research to identify trends and customer preferences to inform marketing strategies.
- Collaborate with cross-functional teams to ensure consistent branding across all platforms and touchpoints.
- Manage social media accounts and create engaging content to drive online presence and engagement.
- Analyze marketing metrics and KPIs to assess the effectiveness of campaigns and optimize performance.
- Oversee the production of marketing materials and promotional content in line with brand guidelines.
- Plan and execute marketing campaigns, including digital marketing, events, and promotions.
- Provide leadership and mentorship to the marketing team.
- Stay up-to-date with industry trends and best practices.
- Designing creative assets for Brand.
- Content creation to impress and aware audience

Skills and Qualifications

- Master's degree in Marketing, Business Administration, or a related field.
- Min 3 yrs exp years of experience in branding and marketing roles.
- Strong understanding of branding principles and marketing strategies.
- Educational Industry Experience added advantage
- Proficiency in digital marketing tools and platforms, including social media, SEO, and email marketing.
- Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders.
- Creative mindset with strong problem-solving skills and attention to detail.
- Ability to analyze data and generate insights to drive marketing decisions.
- Experience in project management and ability to manage multiple projects simultaneously.

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