Senior Digital Marketing Expert
3 weeks ago
XOR Labs is a leading performance marketing agency dedicated to delivering exceptional results for our clients.
Job DescriptionKey Responsibilities:- Conduct in-depth analysis of digital marketing campaigns, focusing on performance metrics such as conversion rates, ROI, ROAS, and customer acquisition costs.
- Create engaging and persuasive content for digital marketing campaigns, including ad copy, landing pages, blog posts, and social media posts.
- Monitor and analyze campaign performance using various analytics tools and make data-driven recommendations for optimization and improvement.
- Collaborate with cross-functional teams, including designers and content creators, to ensure seamless execution of digital marketing initiatives.
- Provide regular reports and updates to clients, showcasing campaign performance, key metrics, and actionable recommendations.
- Offer strategic guidance and mentorship to junior analysts, supporting their professional development and growth.
- Bachelor's degree in any stream.
- In-depth knowledge of digital marketing platforms, including Google Ads, Facebook Ads, and email marketing tools.
- Excellent written and verbal communication skills.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
- Experience in managing digital marketing campaigns for clients in various industries is a plus.
- 1+ year of relevant experience in the advertising or marketing industry.
- A competitive salary: ₹ 8-12 lakhs per annum (approximately $10,000-$15,000 USD), depending on experience.
- Monday to Friday working schedule.
- Health insurance benefits.
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