Chief Menswear Strategist

5 days ago

Mumbai, Maharashtra, India beBeeFashion Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

Job Overview:

We are seeking a seasoned professional to lead the product lifecycle for menswear lifestyle and sportswear categories.

About this role

This high-impact position demands a blend of creative direction, commercial intelligence, and technical depth. The ideal candidate has a strong foundation in product creation, merchandising strategy, and buying, with a passion for developing consumer-focused collections that drive business growth and reflect evolving market trends.

Key Responsibilities:
  • Product Development & Lifecycle Management

- Translate brand vision and trend insights into innovative, high-performance, and well-fitted menswear collections.

  • Buying & Merchandising

- Create and execute seasonal buying strategies aligned with brand vision and sales objectives.

  • Trend Analysis & Consumer Insights

- Conduct in-depth research, competitive benchmarking, and forecast trends across menswear lifestyle and activewear.

  • Cross-Functional Collaboration

- Partner with cross-functional teams including sourcing, planning, engineering, marketing, and visual merchandising.

  • Supplier & Vendor Management

- Source and manage vendor relationships for raw materials and finished goods production.

  • Project & Team Management

- Drive product timelines to meet development milestones and seasonal calendars.

Qualifications & Skills:

To succeed in this role, you will need:

  • Educational background: Degree from NIFT or equivalent in Fashion/Apparel (preferred)

Experience: 10+ years in buying, merchandising, or product development, ideally within leading lifestyle or sportswear brands.

You should possess:

  • Deep understanding of garment construction, fabrics, PLM systems

And be skilled in:

  • Adobe Illustrator, Excel, PowerPoint, and data analysis tools

With strong commercial sense, analytical skills, and interpersonal abilities, you will thrive in this dynamic environment.

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