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Digital Marketing Specialist

1 month ago

Mohali, Punjab, India The Novushire Full time

Company Overview

The Novus Hire is a respected consultancy firm that specializes in connecting exceptional individuals with forward-thinking organizations. Our mission is to source and match top-tier talent, promoting both career growth and corporate success.

We are hiring for IT companies in various locations.

Job Overview

This full-time Junior Digital Marketing Specialist role is based in Mohali, India.

Qualifications and Skills

  • A minimum of 1-3 years of experience in managing digital marketing campaigns
  • Proficiency in using Google Ads, Bing Ads, and other digital marketing platforms
  • Strong analytical skills and ability to interpret campaign data
  • Knowledge of keyword research and optimization techniques
  • Familiarity with A/B testing and conversion rate optimization
  • Excellent communication and teamwork skills
  • Certifications in Google Ads or other relevant digital marketing platforms are a plus

Roles and Responsibilities

  • Implement and manage digital marketing campaigns across various platforms
  • Conduct keyword research and analysis to optimize campaign performance
  • Monitor and analyze campaign metrics, making necessary adjustments to improve ROI
  • Create and optimize ad copies and landing pages to maximize conversion rates
  • Stay up-to-date with industry trends and best practices in digital marketing
  • Collaborate with the marketing team to develop effective strategies and campaigns
  • Generate reports on campaign performance and present findings to stakeholders

The estimated salary for this role is ₹8,00,000 - ₹12,00,000 per annum.