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Growth Market Development Manager
1 month ago
As a Growth Market Development Manager at Snap Inc., you will be responsible for expanding the Snapchat community in India through high-leverage growth initiatives. This will involve identifying and building initiatives to grow and deepen Snap's reach within priority user cohorts in India.
Key Responsibilities- Design and develop market development strategies to acquire and deepen adoption in key cohorts using program and product-led growth levers.
- Identify and define strategic partnership opportunities to drive non-linear community growth.
- Leverage cultural moments to enhance cultural relevance at both national and regional levels.
- Own the user research and generative insights program to decode user behavior and influence product and growth strategy.
- 8-10 years of experience working in consumer technology businesses, in growth roles such as user acquisition and retention, product management, consumer marketing, technical business development.
- Proven expertise and track record in program and project management.
- Ability to articulate, drive influence without authority, and collaborate effectively with key leaders at all levels.
- Strong communication skills, both verbal and written.
- Proven track record of driving user growth in social or content-led consumer products.
- Strategic thinker, comfortable with extracting actionable insights from large amounts of data.
- Ability to translate programs to products to drive scalability.
