
Senior Ecommerce SEO Specialist
1 day ago
Job Opportunity: Lead SEO Manager
Job Type: Full-time, 5 Days Work from Office, 10:30am to 7:30pm shift
We are seeking an experienced and strategic SEO Manager with a strong focus on ecommerce SEO, technical problem-solving, reporting, and content quality assurance to lead and develop the SEO team. The ideal candidate will have a strong background in B2C e-commerce, a deep understanding of market trends.
Key Responsibilities
- Collaborate across departments (Content, Product, Dev, Data) to enhance website rankings on Google and Bing
- Regularly evaluate and improve content effectiveness, providing actionable insights and recommendations
- Conduct thorough technical and content audits following algorithm updates, and create reports to highlight content drops and gains
- Partner with the development team on template enhancements, site health, and recirculation opportunities
- Produce ad-hoc reports using tools like SEMRush, Sistrix, Ahrefs, Screaming Frog, and Looker, providing insights to support decision-making processes
- Stay up-to-date with the latest SEO and industry trends, continually testing and implementing new strategies
- Develop a comprehensive link-building strategy, targeting high-quality and relevant backlinks to improve domain authority
Desired Qualifications
- 10 to 15 years of SEO experience in ecommerce brands
- Strong analytical skills, performance insights
- Experience in web analytics and data visualization tools such as Looker, Looker Studio, and Google Analytics (GA4 preferred), with a knack for translating data into actionable insights
- High proficiency in Microsoft Excel or Google Sheets
- Clear understanding of SEO best practices related to EEAT, CWV, and the requirements for success as an ecommerce brand in 2024 and beyond
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