Product Growth Specialist

2 days ago


Varanasi, Uttar Pradesh, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 21,20,000

We are seeking a skilled Product Marketing Executive to lead our marketing initiatives for our Direct-to-Consumer channel.

The goal is to drive engagement, repeat purchases, and position the website as the preferred shopping destination versus other channels.

Key Responsibilities:
  • Develop and execute go-to-market strategies to increase awareness, adoption, and repeat purchases.
  • Collaborate with cross-functional teams to align research findings with feature positioning and improve user experience.
  • Plan and execute multi-channel marketing campaigns across digital and offline channels.

Qualifications include: 2+ years of experience in consumer product marketing with a proven track record of leading marketing efforts.

Requirements:
  • Strong ability to develop compelling messaging and narratives for diverse user segments.
  • Ability to define and track KPIs, analyze performance data, and adjust strategies to optimize results.

This role requires a unique blend of creativity, analytical skills, and business acumen. If you have a passion for marketing and a desire to drive business growth, we encourage you to apply.



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