HORECA Business Development Manager

3 days ago


Delhi, Delhi, India Sids Farm Hiring Full time

Sales and Business Growth Leader - HORECA Segment

Sids Farm Hiring is seeking a highly skilled and results-driven Sales and Business Growth Leader to lead and expand our HORECA (Hotels, Restaurants, and Catering) segment in Hyderabad.

This is a vital role for sustaining and driving our sales growth, increasing market share, and achieving targeted revenue from the HORECA segment through strategic customer development and hands-on management.

Key Responsibilities:

  • Sales Volume & Value: Drive sales volume in Kgs/Ltrs and revenue in INR lakhs.
  • Coverage & Account Penetration: Enhance customer coverage and account penetration.
  • Account Management: Ensure a disciplined approach to manage accounts with targeted sales, profitability, and customer satisfaction.
  • Customer Acquisition: Grow the number of regular accounts and acquire new customers, contributing a defined percentage to the total business.
  • Outstanding Management: Effectively manage account outstanding days.

Requirements:

  • Market Knowledge: Deep understanding of the HORECA segment's business model and critical success factors.
  • Sales & Strategy Acumen: Familiarity with B2B sales processes and our business strategies.
  • Market Mapping: Ability to map and expand coverage within the assigned area.
  • Industry Knowledge: Strong understanding of the FMCG sector, specifically in a B2B context.
  • Key Account Management: Knowledge of account management principles, from sales planning to profitability analysis.
  • Financial Basics: Proficiency in basic finance, business accounting, and profitability principles.
  • Analytical Skills: Advanced MS Excel skills and knowledge of sales reporting and tracking tools.
  • Technology Proficiency: Comfortable using our technology and reporting systems.

Qualifications & Experience:

  • Education: Graduate; Postgraduate/MBA with a focus on Sales & Marketing preferred.
  • Experience: Minimum of 1 year in B2B sales, preferably within the FMCG sector and HORECA segment.

Personal Attributes:

  • Strong analytical and strategic planning skills.
  • Results-oriented, with a focus on achieving sales targets.
  • Excellent communication and relationship-building skills.


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