Strategic Marketing Director

2 weeks ago


Ahmedabad, Gujarat, India SimpliHire Full time

Key Responsibilities:

  • Develop and execute a comprehensive brand strategy to position SimpliHire as a thought leader in the industry.
  • Create and implement effective online and offline brand building initiatives to drive brand awareness and engagement.
  • Design and execute a robust organic SEO strategy to generate high-quality leads and drive business growth.
  • Develop and manage the overall design strategy and guidelines for SimpliHire’s corporate site and marketing materials.
  • Create compelling content across various channels, including blog posts, video posts, webinars, and case studies to educate and engage the target audience.
  • Manage drip marketing campaigns across email and paid channels to nurture leads and drive conversions.
  • Monitor and analyze business intelligence data to inform content creation and marketing strategies.
  • Manage the corporate site and monitor performance and conversion metrics to optimize marketing efforts.
  • Develop and execute a comprehensive lead management and nurturing strategy to drive conversions and revenue growth.
  • Mentor and guide content marketing efforts to ensure alignment with the overall brand strategy.
  • Research and identify opportunities for lead demand generation and outreach programs to drive business growth.
  • Collaborate with internal stakeholders to develop and execute effective event marketing strategies that drive brand awareness and lead generation.
  • Develop and execute a comprehensive video content strategy to create high-quality, engaging content that drives brand awareness and lead generation.
  • Generate regular reports on marketing activities and performance to inform data-driven decision-making.


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