Strategic Marketing Director

2 weeks ago


Ahmedabad, Gujarat, India Otrix Life Science Full time

Otrix Life Science, a leading D2C Beauty and Personal Care brand, is seeking a Strategic Marketing Director to spearhead its marketing initiatives.

As the primary marketing leader, you will be responsible for managing our marketing strategies, leveraging market research and analysis to inform our direction. You will oversee the production of all promotional materials and marketing campaigns, ensuring they align with our brand vision.

Key Responsibilities:

  • Develop and execute strategic marketing plans to attract potential customers and retain existing ones
  • Take the lead in understanding product offerings and key differentiators to develop compelling marketing strategies
  • Manage and guide marketing team members by providing direction and guidance
  • Oversee advertising and communication campaigns, exhibitions, and promotional events
  • Conduct market research and competitor analysis to identify trends and opportunities
  • Measure and report performance of all marketing campaigns and ensure ROI and KPIs

Requirements:

  • Bachelor's degree in marketing, business, or a related field
  • Proven experience as a Marketing Manager or similar role
  • Excellent understanding of market research techniques, data analysis, and statistics
  • Familiarity with the latest trends, technologies, and methodologies in graphic design, web production, and social media
  • Strong organizational and time management abilities

The estimated salary for this position is $80,000 - $110,000 per year, depending on experience and qualifications. This figure is based on industry standards and the company's market position.

Otrix Life Science offers a comprehensive benefits package, including health insurance, retirement plans, and opportunities for professional growth and development.

If you are passionate about marketing and have a proven track record of success, we encourage you to apply for this exciting opportunity.



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