Strategic Marketing Director
12 hours ago
About the Role:
At Analytix Business Solutions, we are seeking a highly experienced Strategic Marketing Director to oversee our Marketing Delivery team and lead key initiatives across our organization. This is a critical role in driving our growth strategy and scaling our brand in domestic and international markets.
The successful candidate will work closely with our Head of Marketing and Demand Generation, and Head of Corporate Communications and Branding to develop and implement effective marketing campaigns. Key responsibilities include managing a talented team of marketing delivery resources, overseeing project planning, scoping, estimation, tracking/monitoring, and quality management activities, as well as managing relationships with marketing delivery vendors.
Key Responsibilities:
- Oversee visual marketing across all products and services, working across marketing, sales, and service-lines to develop and implement visually compelling, effective marketing campaigns.
- Help develop the vision, voice, and content of the brand, scaling the growth of the brand in both domestic and international markets.
- Manage a talented team of senior and junior marketing delivery resources including graphic design, web design, video design, content development, SEO, PPC, and marketing automation & operations teams.
- Manage relationships with marketing delivery vendors across paid media, design, operations vendors, etc.
- Track the success of all delivery programs to analyze and optimize how they impact revenue and brand awareness.
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Strategic Marketing Director
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