Digital Growth Strategist

We are seeking a skilled Digital Growth Strategist to join our team as a contractor and contribute to driving data-driven growth and excellence.

• Conduct comprehensive cohort analysis using AppsFlyer data to track user acquisition, retention, and revenue performance across different user segments and acquisition channels.
• Calculate and monitor key growth metrics including Customer Lifetime Value (LTV), Return on Investment (ROI), ROAS, payback periods, and customer acquisition costs (CAC).
• Build and maintain advanced attribution models to measure marketing campaign effectiveness and optimize budget allocation across channels.
• Collaborate with data engineers to design, optimize, and maintain data pipelines that process AppsFlyer raw data for analytical purposes.
• Develop complex SQL queries in Snowflake to extract, transform, and analyze large datasets for growth insights.
• Create and maintain interactive dashboards in Metabase to visualize key performance metrics and provide self-service analytics for stakeholders.
• Design and execute A/B testing frameworks to evaluate the impact of product changes and marketing campaigns on growth metrics.
• Partner with client teams (marketing, product, finance) to optimize campaigns, identify growth features, and align analytics with business planning.
• Conduct market research and competitive analysis to identify growth opportunities and benchmark performance.
• Create predictive models to forecast user behavior, revenue projections, and campaign performance.

To be successful in this role, you will need:

• Bachelor's degree in Data Science, Statistics, Economics, Business Analytics, Marketing Analytics, or a related quantitative field.
• 3+ years of proven experience as a Growth Analyst, Marketing Analyst, or similar analytical role, preferably in mobile app or SaaS environments.
• Expert-level proficiency in SQL for complex data manipulation and analysis, with specific experience in Snowflake data warehousing.
• Advanced experience with Metabase for creating interactive dashboards and self-service analytics solutions.
• Demonstrated experience with mobile attribution platforms, with specific expertise in AppsFlyer data analysis and reporting.
• Strong proficiency in statistical analysis, cohort analysis, and predictive modeling techniques.
• Deep understanding of mobile app growth metrics including LTV, CAC, ROAS, retention rates, and revenue attribution models.
• Proficiency in Python or R for advanced analytics and statistical modeling.
• Experience with A/B testing methodologies, experimental design, and statistical significance testing.
• Experience working as a contractor or consultant, with ability to quickly integrate into client teams and deliver results.

As a Digital Growth Strategist at our company, you will enjoy:

• The flexibility and benefits of a fully remote contractor position.
• The opportunity to work at the forefront of growth analytics with a team of experts passionate about data-driven innovation.
• The chance to make immediate impact on growth initiatives while working with cutting-edge analytics technologies.
• Exposure to diverse industries and building long-term relationships in the mobile app analytics space.
• A culture of continuous learning, professional development, and collaborative achievement.

Our company values creativity, collaboration, and innovation. We believe in providing a supportive and inclusive environment for our team members to thrive and grow. If you are a motivated and detail-oriented individual who is passionate about data-driven decision making, we would love to hear from you