Marketing Automation Specialist
2 days ago
As a Marketing Automation Specialist - HubSpot CRM, you will be responsible for implementing and optimizing our HubSpot CRM system to drive business growth and revenue. You'll work closely with our global marketing team to manage the overall HubSpot instance, user management, training & onboarding, workflow design, integrations, data integrity, cross-departmental collaboration, and reporting.
Key Responsibilities:
- Design and implement complex workflows to streamline processes and integration with Datamatics website.
- Manage integrations with other martech tools like Demandbase, Sales Navigator, Reachdesk, and other internal systems.
- Conduct regular audits to ensure data accuracy and consistency.
Cross-Departmental Collaboration:
- Act as a liaison between marketing and sales teams to ensure seamless HubSpot integration.
Reporting and Analytics:
- Create and manage advanced dashboards and reports.
- Provide actionable insights to stakeholders to inform decision-making and strategy development.
This role requires a strong understanding of CRM data management, including data enrichment and deduplication processes, experience collaborating with marketing and sales teams to integrate and optimize HubSpot functionalities, expertise in creating advanced reports and dashboards, excellent problem-solving skills and attention to detail, strong communication and interpersonal skills, and expected to work with global sales team and required to have overlap with US and Europe working hours whenever required.
The ideal candidate should have a BSc/ BTech/ MBA with 6-8 years of CRM Admin experience, HubSpot Marketing and Sales Hub certifications, experience with additional CRM platforms or marketing automation tools, familiarity with data visualization tools and techniques, and willingness to adapt to new technologies and process improvements.
The estimated salary for this role is around $100,000 - $130,000 per annum, depending on experience and location.
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