Digital Asset Content Strategist
12 hours ago
9Point Capital is India's first digital asset management company, offering regulated and secure investment opportunities in Bitcoin ETFs, Ethereum ETFs, and other digital assets that are regulated across the world. We are seeking a skilled Content Writer to craft high-quality content that reflects our brand values of accessibility, reliability, and innovation.
Job OverviewThe Content Writer will be responsible for creating compelling, informative, and engaging content for blogs, website pages, social media, and other marketing materials. This role requires a deep understanding of financial markets, digital assets, and portfolio management, along with exceptional writing skills to simplify complex concepts for a diverse audience, ranging from HNIs to first-time investors.
Key Responsibilities- Create well-researched, SEO-optimized blogs, articles, and web content on topics such as digital assets, Bitcoin ETFs, PMS, and global investment trends.
- Develop content for marketing campaigns, including email newsletters, press releases, and social media posts.
- Translate complex financial concepts into accessible, audience-friendly language.
Collaborate with the marketing team to develop a robust content calendar aligned with 9Point Capital's goals and target audience. Research industry trends, competitor content, and regulatory updates to identify new content opportunities. Ensure all content aligns with 9Point Capital's tone, style, and brand guidelines.
Technical AccuracyMaintain accuracy and relevance in all content, ensuring compliance with financial regulations and industry standards. Work with internal teams, including investment advisors and compliance officers, to verify facts and data.
Performance AnalysisTrack content performance using analytics tools and refine strategies based on engagement and SEO metrics. Continuously improve content quality based on audience feedback and market insights.
CollaborationWork closely with internal teams and external partners to ensure timely delivery of high-quality content. Coordinate with designers and developers to produce visually appealing, multimedia-rich content.
Requirements- Bachelor's degree in Finance, Economics, Journalism, Marketing, or related fields.
- 3+ years of content writing experience, preferably in financial services or fintech.
We offer a competitive salary range of ₹800,000 - ₹1,200,000 per annum, depending on experience and qualifications. Benefits include a collaborative and innovative work environment focused on excellence and growth.
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