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3 days ago
The role involves building and maintaining relationships with influencers across various categories. You will be responsible for creating and managing influencer databases, negotiating commercial opportunities, and preparing campaign reports.
- Main Responsibilities:
- Create and manage influencer databases across India, including social media platforms like Instagram, Facebook, YouTube, Twitter, etc.
- Build and maintain relationships with existing and new influencers.
- Negotiate with influencers for commercial opportunities.
- Prepare campaign reports using Excel and PowerPoint.
- Coordinate and manage expectations from influencers and internal teams regarding quality and timely delivery.
- Maintain a database of top influencers across categories in India.
- Plan and execute campaigns effectively.
- Bachelor's degree in Marketing, Advertising, Communication, or related field.
- Excellent verbal and written communication skills, along with outstanding presentation-making skills.
- Digital-first mindset and passion for the internet and digital world.
- Experience working in an agency, preferably within 6-12 months.
- Ability to analyze trends and data to inform decision-making.
- Problem-solving attitude and willingness to collaborate with influencers.
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