Product Marketing Strategist

4 weeks ago


Bengaluru, Karnataka, India Locus Full time

Product Marketing Leader


Locus, a pioneering technology company, is seeking a Product Marketing Leader to spearhead our product marketing efforts.


This is a strategic role responsible for developing positioning, messaging, competitive differentiation, and enabling the Sales, Product and Marketing teams.


The Product Marketing Leader will drive synthesizing market inputs, customer and competitive insights for enabling the target revenues for the business.


Key Responsibilities



  • Strategic Planning: Achieve ARR targets, develop product strategy, GTM, and integrate with company goals on market awareness and consideration.
  • Product propositions and positioning: Develop and execute product positioning, create and execute GTM plans, and enable sales teams.
  • GTM planning, Sales enablement and Technology Partner engagement: Plan and recommend market segmentation, sales enablement, and readiness content.
  • Analyst engagement: Work with industry analysts to ensure outside-in market insights and positioning of our portfolio and solutions.
  • Market Insights and Research: Drive market insights through industry ecosystem engagement, desk research, and analysis.

What We Offer



  • A comprehensive Health Insurance policy that covers you and your loved ones.
  • No leave restrictions; you manage your own leaves.

At Locus, every member is an owner and a leader, no matter which team or function they represent. We believe that you are excited about the potential to make an impact in last-mile deliveries through technology and the prospect of creating a legacy that outlasts you.


The biggest joy of working at Locus comes from the opportunity to create value each day and experience autonomy in all we do.



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