Product Marketing Strategist

2 weeks ago


Bengaluru, Karnataka, India PayU Full time
Job Description:
We are seeking an experienced Product Marketing Strategist to partner with our Regional Sales team and support the advancement of product sales. The ideal candidate will be a key member in championing new product innovations and developing engaging marketing programs to reach target audiences in different geographies.

Main Responsibilities:
• Market intelligence—be the expert on our customers, who are they, how they buy and their key buying criteria.
• Understand the competitive landscape—be an expert on our competition and how they are positioned.
• Collaborate with product and business leaders to develop product positioning and messaging that resonate with our target customer personas.
• Understand and document our buyer's process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
• Develop a marketing plan for the products including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
• Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
• Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
• Act as the primary thought leader for the products including speaking engagements and written works.

Requirements:
• Minimum 5-8 yrs of relevant experience
• Should be from a Payments background with knowledge on Payment Security, PG and Prepaid and FRM
• Experience in running marketing campaigns in APAC and MEA
• Individual Contributor role (self-driven and hands on)

What We Offer:
• Experience building a go-to-market plan for the region with Wibmo products & services
• Managing existing Wibmo customers in the region & beyond.
• Collaborating with business and product leaders in running global marketing campaigns.
• Being the Company Brand Ambassador.

  • Bengaluru, Karnataka, India Scrut Automation Full time

    About the JobAt Scrut Automation, we're looking for a skilled Product Marketing Strategist to join our marketing team. The ideal candidate will have a strong background in product marketing and the ability to develop effective marketing tactics that drive sales.

  • Product Strategist

    2 weeks ago


    Bengaluru, Karnataka, India SAMSUNG Full time

    Position OverviewAt Samsung, we are seeking a skilled Product Strategist to strengthen our product's competitiveness in the market. This role involves analyzing market trends, customer needs, and competitor strategies to develop a differentiation plan.Key Responsibilities1. Develop a product roadmap that takes into account market needs and competitiveness.2....

  • Marketing Strategist

    3 weeks ago


    Bengaluru, Karnataka, India KPMG India Full time

    About the Role: We are seeking an experienced Marketing Strategist to join our team at "{company}". As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to drive business growth and customer engagement.Key Responsibilities:Develop and implement comprehensive marketing plans to achieve business...


  • Bengaluru, Karnataka, India Locus Full time

    Role OverviewWe are seeking a highly skilled Product Marketing Leader to join our team at Locus. As a key member of our marketing organization, you will be responsible for developing go-to-market strategies, creating compelling content, and driving demand generation across different industry verticals.Key ResponsibilitiesDevelop positioning, messaging, and...


  • Bengaluru, Karnataka, India Scrut Automation Full time

    Discover a fulfilling career opportunity at Scrut Automation, an innovative leader in information security and compliance monitoring platforms.We are seeking a highly motivated Product Marketing Strategist to join our team. As a key member of our marketing team, you will play a pivotal role in driving the success of our products by developing effective...

  • Product Strategist

    2 weeks ago


    Bengaluru, Karnataka, India IBCScorp Full time

    Job Title: Product StrategistJob Summary:A Product Strategist at IBCScorp will work closely with cross-functional teams to identify and validate business requirements. The ideal candidate will have excellent understanding of the product and ability to work independently.Responsibilities:Understand Customer Needs: Conduct market research, competitor research,...


  • Bengaluru, Karnataka, India Nexthire Full time

    About the Role:We are seeking a highly skilled Market Research Strategist to join our team at Scimplify. As a Market Research Strategist, you will be responsible for developing and executing a comprehensive product portfolio strategy aligned with the company's business goals and market trends.Key Responsibilities:Conduct market research to identify emerging...

  • Product Strategist

    4 weeks ago


    Bengaluru, Karnataka, India CareerXperts Consulting Full time

    About the Role:CareerXperts Consulting is seeking a skilled Product Strategist to drive data-driven decision-making and optimize our online and app-based products. As a Product Strategist, you will play a pivotal role in analyzing performance metrics, identifying opportunities to enhance user experience, and increasing revenue.Key Responsibilities:Data...

  • Marketing Strategist

    4 weeks ago


    Bengaluru, Karnataka, India 8club Full time

    Key Responsibilities:We're seeking a Marketing Strategist to join our team at 8club. As a Marketing Strategist, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.Key Skills:- Strong understanding of marketing principles and practices- Ability to analyze data and make informed...

  • Product Strategist

    2 weeks ago


    Bengaluru, Karnataka, India Scienaptic Full time

    Product Launch & Market IntroductionAt Scienaptic, we are seeking a skilled Product Strategist to lead our product launches and drive market introduction. As a key member of our team, you will develop and execute comprehensive plans for launching new products in the market.Key Responsibilities:• Develop and execute comprehensive plans for launching new...

  • Product Strategist

    1 week ago


    Bengaluru, Karnataka, India Falcon Full time

    About the RoleFalcon is hiring a Product Strategist to lead our core product initiatives. As a Product Strategist, you will be responsible for researching industry trends, competitor offerings, and customer needs to inform product vision and goals.Key ResponsibilitiesDevelop and own product goals, roadmaps, and deliverables aligned with organizational...


  • Bengaluru, Karnataka, India SolarWinds Full time

    About the RoleAs a seasoned Senior IT Product Marketing Strategist, you will play a pivotal role in spearheading our portfolio throughout the Asia-Pacific and Japan region. Your primary mission is to enhance our brand presence and drive sales growth.Your Key ResponsibilitiesDevelop Comprehensive Product Marketing Plans: Drive thoughtful product marketing...

  • Marketing Strategist

    3 weeks ago


    Bengaluru, Karnataka, India People Spectrum HR Pvt Ltd Full time

    **Marketing Strategist Role**We are seeking a highly skilled Marketing Strategist to lead our sales efforts and drive growth.Key Responsibilities:Develop and implement effective marketing strategies to increase salesManage all marketing activities, including promotional campaigns and eventsCollaborate with cross-functional teams to align marketing efforts...


  • Bengaluru, Karnataka, India Locus Full time

    Revolutionize Logistics with LocusWe are seeking a skilled Product Marketing Strategist to join our team at Locus, a pioneering technology company dedicated to transforming the logistics landscape. As a key member of our marketing team, you will play a crucial role in driving demand and evangelizing our solutions across various industries.

  • Product Strategist

    3 weeks ago


    Bengaluru, Karnataka, India SAMSUNG Full time

    Role SummaryAt Samsung, we are seeking a highly skilled Product Strategist to lead our product development efforts. The ideal candidate will have a proven track record of successfully differentiating products in the market through in-depth analysis of customer needs, competitive landscape, and technological trends.Key Responsibilities1. Develop and execute a...


  • Bengaluru, Karnataka, India Dover Corporation Full time

    Digital Product Portfolio StrategistDover Corporation is a diversified global manufacturer with a strong presence in the market. We deliver innovative equipment and components, specialty systems, consumable supplies, software and digital solutions, and support services through five operating segments. As a Digital Product Portfolio Strategist, you will play...


  • Bengaluru, Karnataka, India Futura Surgicare Pvt Ltd Full time

    Job Title: Digital Marketing StrategistLocation: BangaloreJob Description:Futura Surgicare Pvt Ltd is seeking a skilled Digital Marketing Strategist to develop, implement, and manage marketing campaigns promoting our products and services.Main Responsibilities:Develop marketing strategies that align with the organization's business goalsManage and execute...

  • Product Strategist

    2 weeks ago


    Bengaluru, Karnataka, India Property Share Online Platform Limited Full time

    Product StrategistAt Property Share Online Platform Limited, we are seeking a highly skilled Product Strategist to join our team. The key responsibilities of this role include:Conducting research to develop frictionless customer journeysDesigning product strategy, prototypes, and roadmaps for new features and productsCollaborating with business and UX teams...

  • Product Strategist

    4 weeks ago


    Bengaluru, Karnataka, India Talent XO Full time

    Product Strategist (Retail)At Talent XO, we are seeking a skilled Product Strategist to drive the execution of product lifecycle processes. As a key member of our team, you will have the opportunity to work at the cutting edge of our product, driving delivery of both current solutions as well as helping to define the future of our product platform.Key...


  • Bengaluru, Karnataka, India Weekday Full time

    Senior Product StrategistThis role is for one of the Weekdays clients. As a Senior Product Strategist, you will lead advanced analyses while collaborating across teams to ensure data informs both operational and strategic decisions. You'll have a key role in providing insights to leadership and mentoring junior analysts, helping foster a culture of...