Product Marketing Strategist

6 days ago


Bengaluru, Karnataka, India Locus Full time

Role Overview


We are seeking a highly skilled Product Marketing Leader to join our team at Locus. As a key member of our marketing organization, you will be responsible for developing go-to-market strategies, creating compelling content, and driving demand generation across different industry verticals.


Key Responsibilities



  • Develop positioning, messaging, and competitive differentiation for our products
  • Collaborate with sales, product, and marketing teams to design and execute go-to-market strategies
  • Create and execute product positioning that is decisive, competitive, and relevant across different geographies and industry segments
  • Work with industry analysts to ensure outside-in market insights and appropriate positioning of our portfolio and solutions within the analyst community
  • Drive market insights through industry ecosystem engagement, desk research, and analysis to enable strategy across product and GTM

Requirements



  • MBA graduate with an engineering degree and 10-11 years of experience in SaaS/technology space
  • Minimum 5 years of experience in product management, strategy, or business development
  • Strong leadership skills, market strategist, communication skills, influencing skills, and knowledge of industry mega trends and underlying technology principles

About Locus


Locus is a leading-edge technology company dedicated to solving the most challenging problems in logistics and supply chain. We are passionate about creating a legacy that outlasts us and making an impact in last-mile deliveries through technology.



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