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Senior Amazon Advertising Specialist
1 month ago
About Kyari (A Brand of Select):
Kyari is a pioneering direct-to-consumer brand that specializes in home decor plants, stylish planters, pots, and garden utilities. Our mission is to bring life and vibrancy to indoor and outdoor spaces through our curated collections.
We are passionate about green living and sustainable design, inspiring creativity, relaxation, and connection with nature. From trendy succulents and air-purifying houseplants to elegant pots and functional gardening tools, we offer everything customers need to create their own urban jungle oasis.
Job Summary:
We are seeking an experienced Senior Amazon advertising specialist to set up, manage, and optimize Amazon PPC campaigns to drive maximum performance and ROI, focusing on metrics such as ACOS, TACOS, conversion rates, and sales velocity.
Main Responsibilities:
- Develop and implement Amazon PPC campaign strategies to drive sales, increase brand visibility, and improve ROI.
- Manage and optimize Amazon advertising campaigns across various platforms, including Sponsored Ads, Products, Brands, Display, Stores, and Video ads.
- Conduct in-depth keyword research to identify high-performing keywords and optimize ad targeting to effectively reach the target audience.
- Enhance product listings for SEO to improve organic search rankings and visibility on Amazon.
- Collaborate with cross-functional teams to ensure seamless execution of advertising campaigns.
- Analyze data and make informed decisions to drive campaign performance and revenue growth.
Requirements:
- Bachelor's degree in marketing, advertising, business, or a related field.
- 3+ years of experience in managing Amazon advertising campaigns and achieving measurable results.
- In-depth knowledge of Amazon advertising platform, PPC advertising, and performance metrics (ACOS, TACOS, ROI).
- Familiarity with SEO best practices, product listing optimization, and keyword research tools.
- Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
- Certification in Amazon Advertising or a related field is a plus.
Compensation:
$90,000 - $120,000 per annum, depending on experience.
