
Area Franchise Development Manager
2 weeks ago
The Area General Manager plays a pivotal role in driving strategic franchise partner acquisition and onboarding across multiple categories.
Main Responsibilities:
- Market Sourcing & Planning: Collaborate with Regional Managers to identify high-potential cities for franchise expansion. Conduct thorough research to map demand clusters, competition, and feasibility.
- Prospect Identification & Qualification: Identify and qualify high-quality franchise prospects across categories. Develop a robust funnel of partners aligned with key criteria.
- Partner Engagement & Conversion: Drive end-to-end meetings and presentations with prospective partners. Pitch franchise models with clear ROI and business potential.
- Onboarding & Launch Support: Guide partners through franchise agreement, financial formalities, and store setup requirements. Coordinate with central teams for design, branding, training, and installation readiness.
- Performance Tracking & Reporting: Achieve monthly/quarterly franchise acquisition targets. Maintain accurate reports on lead funnel, partner status, and conversion ratios.
Key Requirements:
- Bachelor's degree in Business/Marketing (MBA preferred)
- 6-8 years of experience in business development, franchise acquisition, or channel sales
- Proven track record of partner onboarding and achieving aggressive sales targets
- Strong communication, negotiation, and presentation skills
Preferred Expertise: Building materials, interiors, furniture, laminates, tiles, or related industries is strongly preferred.
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