Senior Marketing Director

13 hours ago


Pune, Maharashtra, India Exela Technologies Full time

Marketing Director Position



We are seeking a skilled Marketing Director to lead our marketing efforts and develop innovative strategies to drive business growth. The ideal candidate will have a strong understanding of digital marketing platforms and a proven track record of success in marketing and sales.



This challenging role will encompass creative, analytical, and digital responsibilities, requiring a self-starter with a hunter mentality who is passionate about cutting-edge digital platforms. The successful candidate will lead all marketing and sales efforts within the organization, including prospect identification, lead generation, and sales cycle development.



Key Responsibilities




  • Develop and execute marketing strategies to drive lead generation and sales growth.
  • Collaborate with internal stakeholders and external vendors/agencies to create effective marketing campaigns.
  • Manage and optimize paid ad campaigns on Search Engine Marketing channels and social media platforms.
  • Monitor and analyze campaign performance using Google Analytics and other tools.
  • Develop and implement performance reports and optimize campaign spends and performance.


Requirements




  • Must have a graduate degree in Marketing and Sales or a related field.
  • Minimum 12-15 years of work experience, with 10 years in marketing with a technology-based organization.
  • Experience working with internal stakeholders and external vendors/agencies.
  • Strong understanding of Facebook and Google advertising.
  • Knowledge of affiliate marketing and performance marketing.
  • Excellent communication and presentation skills.
  • Strong organizational and negotiation skills.


About Exela Technologies



Exela Technologies is a leading provider of digital transformation solutions. We are committed to delivering innovative and effective solutions that drive business growth and success.



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