AI Healthcare Solutions Product Strategist

1 week ago

Pune, Maharashtra, India beBeeAI Full time ₹ 8,00,000 - ₹ 12,00,000
Product Marketing Specialist - AI Healthcare Solutions

We are seeking a seasoned Product Marketing Manager who will drive strategic growth and sales enablement for our innovative AI-powered healthcare solutions. This key role requires an individual with a strong background in product marketing, particularly in the healthcare industry.

The ideal candidate possesses hands-on experience scaling products across various growth stages, understands how to market AI-powered healthtech solutions to the US market, and has a proven track record of delivering successful product launches and campaigns. They will own brand strategy, positioning, GTM, content leadership, and sales enablement, ensuring consistency in how our solutions are represented across all channels.

Shape and evolve brand identity, positioning, and tone of voice for AI-powered healthcare solutions. Ensure consistent messaging across digital, events, launches, analyst briefings, and executive communications. Develop and execute a multi-format content strategy (blogs, whitepapers, case studies, webinars, videos, podcasts, presentations). Lead multi-channel campaigns (email, paid search, LinkedIn, retargeting, events) to drive awareness and pipeline. Deliver client demos, tailored pitches, and executive-level presentations. Manage demand generation campaigns across SEO/SEM, paid media, email, and social. Leverage analytics to optimize targeting, conversions, and campaign performance. Optimize workflows with MarTech tools (Hubspot, GA, LinkedIn Campaign Manager, WordPress).

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