Building Successful Brands

2 days ago

Kolkata, West Bengal, India beBeeMarketing Full time ₹ 10,00,000 - ₹ 12,00,000

Job Title: Marketing Professional

About the Role

This position involves creating and implementing marketing strategies that bring a brand to life. As a key member of the team, you will be responsible for developing overarching marketing plans and execution processes.

  • Crafting Compelling Campaigns: Develop comprehensive marketing strategies and execution plans for upcoming projects and events.
  • Leveraging Partnerships: Lead last-mile execution and coordination with external agencies and platforms for promotions and brand visibility.
  • Driving Brand Growth: Oversee and execute brand integrations, partnerships, and collaborations for events.
  • Maintaining Digital Presence: Maintain a content calendar, strategize content pieces, and ensure approvals for the digital presence.
  • Elevating Content Quality: Liaise with agencies to ensure all content is well-written, grammatically accurate, and published on time across digital platforms.
  • Managing Digital Assets: Manage all digital assets and ensure proper upkeep of social media handles, creative libraries, and brand collaterals.
  • Optimizing Leads: Run lead optimization: calling and following up with leads, ensuring conversions are tracked and reported.
  • Shaping Company Narrative: Oversee company PR activities to ensure consistent brand positioning.
  • Fueling Website Updates: Support and curate website updates with new events, news, and PR activities.
  • Amplifying Success: Identify great content opportunities, ensuring alignment with brand tone, and amplifying through the right channels.
Requirements
  • Exceptional Communication Skills: Strong written, oral, and presentation skills.
  • Content Mastery: Strong content writing and editing abilities (grammar, tone, accuracy).
  • Proven Track Record: Proven experience in developing and executing marketing campaigns and promotional plans.
  • Adaptability: Ability to multitask and adhere to tight deadlines.
  • Content Savviness: Strong eye for content trends and creative storytelling.
  • Precision: Attention to detail and strong organizational skills.
  • Fast-Paced Environments: Demonstrated success in fast-paced environments, both independently and in teams.
Qualifications
  • Educational Background: Bachelor's degree in Marketing, Business, Communication, or related fields.
  • Professional Experience: 2+ years of prior work experience in marketing, business development, communications, or similar roles (preferably in events, entertainment, or lifestyle industries).
  • Industry Expertise: Mandatory prior experience in the wedding industry.

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