Building Brand Excellence

4 days ago

Kolkata, West Bengal, India beBeeBrandExecutive Full time ₹ 90,00,000 - ₹ 1,20,00,000

Unlock Your Potential as a Senior Executive

  • This is an exciting opportunity to lead and manage the offline brand experience and marketing efforts for a leading travel company.

Key Responsibilities:

Brand Implementation and Standardization

  • Develop and maintain brand consistency across all offline touchpoints, including buses, lounges, uniforms, and other physical assets.
  • Collaborate with vendors to execute branding initiatives, ensuring timely and effective implementation.

Vendor Management and Operations Coordination

  • Build and maintain relationships with vendors and suppliers to ensure seamless execution of branding projects.
  • Work closely with the Operations team to align branding efforts with business objectives.

Offline Marketing and Activations

  • Plan and execute offline marketing initiatives, including hoardings, transit branding, and agent activations.
  • Identify and capitalize on opportunities to enhance the company's presence across cities through targeted branding strategies.

Requirements:

  • 3-4 years of experience in brand activation, offline marketing, vendor management, or retail branding.
  • Strong understanding of branding execution, operations alignment, and project management.
  • Ability to work effectively with cross-functional teams and manage multiple projects simultaneously.

Preferred Qualifications:

  • Proven track record of success in driving branding initiatives and achieving business results.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with stakeholders.
  • Strategic thinking and problem-solving skills, with the ability to adapt to changing business needs.

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