Digital Growth Strategist

7 days ago


Aligarh, Uttar Pradesh, India beBeePaidMarketing Full time ₹ 15,00,000 - ₹ 20,00,000
Role Overview

We're seeking an experienced Paid Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing paid marketing campaigns across various platforms.

Key Responsibilities:
  • Plan, execute, and optimize paid search & display campaigns across all major ad platforms like Google, Facebook, Instagram,
  • Strategically design and manage retargeting/remarketing campaigns to improve conversion rates and customer retention.
  • Analyze and report on campaign performance metrics, using data to iterate and scale successful strategies
  • Maintain and optimize budget allocations, ensuring high ROI across campaigns.
  • Create and test ad copy, visuals, and landing pages to maximize conversion rates
  • Experiment with new channels and tactics to find growth opportunities
Requirements:
  • 3+ years of hands-on experience with paid marketing campaigns in B2B SaaS marketing
  • Experience with Google Ads, Meta Ads, and other paid platforms
  • Proven experience in managing high-budget paid ad campaigns with measurable ROI.
  • Ability to analyze data and make decisions independently
  • Experience working with cross-functional teams (content, design, sales, product) to drive campaign success.
  • Excellent communication skills and a data-driven approach to decision-making.


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