Senior Digital Growth Strategist

3 days ago

Aligarh, Uttar Pradesh, India beBeeDigital Full time ₹ 8,00,000 - ₹ 12,00,000

We are seeking a highly skilled Digital Marketing Leader to spearhead our performance marketing practice.

Job Summary:

This is an exciting opportunity for experienced professionals who want to scale campaigns, lead teams, and build client relationships. As a Senior Performance Marketing Executive, you will be responsible for developing and implementing ROI-focused strategies across paid channels.

Key Responsibilities:
  • Paid Media Strategy & Execution
  • Design and implement data-driven strategies across Google Ads, Facebook/Meta, and other performance platforms
  • Campaign Management
  • Lead end-to-end campaign planning, optimization, testing, and scaling to exceed performance KPIs
  • Client Management
  • Serve as the primary point of contact for key accounts; build trust, present insights, and provide strategic recommendations
  • Team Leadership
  • Mentor and manage junior team members; oversee external contractors to ensure quality execution
  • Performance Analysis
  • Monitor campaign metrics, conduct deep-dive analyses, and generate actionable insights and reports
Requirements:
  • 5–7+ years of hands-on performance marketing experience with proven success in scaling paid media campaigns
  • Advanced knowledge of Google Ads, Meta Ads Manager, and Campaign Manager
  • Certifications in Google Ads, Meta Blueprint, or Ads
  • Strong understanding of attribution models, A/B testing, and conversion rate optimization
  • Bachelor's degree in Marketing, Business, or related field
  • Proficiency with analytics and project management tools (e.g., Google Analytics, Looker Studio, HubSpot, Asana, etc.)
Preferred Qualifications:
  • 7–10 years of experience, with at least 3+ in an agency leadership role
  • Additional certifications (e.g., Google Analytics 4, HubSpot, Amazon Ads)
  • Experience in high-growth industries such as SaaS, e-commerce, fintech, or D2C brands
  • Strong record of managing teams and mentoring talent
  • Exposure to international markets and multi-language campaign management
Skills and Competencies:
  • Technical expertise: Deep platform knowledge, analytics skills, and campaign troubleshooting
  • Strategic mindset: Ability to think beyond tactics and develop holistic growth strategies
  • Client service orientation: Excellent communication, presentation, and relationship-building skills
  • Leadership ability: Capable of motivating teams, managing performance, and driving accountability
  • Problem-solving: Analytical thinker with a data-driven approach to decisions

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