
Digital Growth Specialist
1 day ago
We are seeking an experienced Media Buyer to join our team. As a Media Buyer, you will play a pivotal role in driving our digital growth and performance-driven marketing initiatives.
Job Responsibilities:
- Plan, execute, and manage campaigns across various ad platforms.
- Develop and manage affiliate marketing programs to drive sales and lead generation.
- Recruit, onboard, and maintain strong relationships with affiliates/partners.
- Optimize campaigns for key metrics such as CPA, CPC, CTR, ROAS, and conversions.
- Conduct A/B testing for creatives, ad copies, and landing pages.
- Monitor campaign performance, prepare reports, and provide actionable insights.
Required Skills & Qualifications:
- 2-4 years of experience in media buying / PPC campaigns.
- Strong hands-on experience with Google Ads Manager and Meta Ads Manager.
- Good understanding of affiliate marketing networks, tracking platforms, and payout models.
- Knowledge of Google Analytics, Tag Manager, Pixel tracking, and Conversion Optimization.
- Strong analytical skills with experience in campaign reporting.
Perks & Benefits:
- Competitive salary with performance-based incentives.
- Growth opportunities in paid ads and affiliate marketing.
- Friendly and collaborative work culture.
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