Marketing Director

2 days ago


Cochin, Kerala, India Maxwell GeoSystems Full time
Job Description

Company Overview:

Maxwell GeoSystems is a leading SaaS company established in 2004. We innovate data management solutions globally, with our office based in Kochi.

Job Summary:

We are seeking a highly experienced Marketing Director to lead our marketing efforts and drive business growth.

Key Responsibilities:

  • Develop and implement an overarching marketing strategy that aligns with the company's goals and objectives.
  • Plan and execute marketing campaigns to increase brand awareness, engagement, and demand generation.
  • Manage a team of web developers, designers, SEO specialists, content writers, and video producers.
  • Research and analyze market trends, competitor activities, and customer pain points to inform marketing strategies.
  • Monitor and optimize website performance, including individual pages and elements.
  • Establish and maintain an online digital archive of user manuals, system tutorials, and training courses.
  • Cordinate client tender proposals with key stakeholders.
  • Develop a Tender archive database for ready access.

Requirements:

• Minimum of 10-15 years of marketing experience in the B2B and SaaS industry.

• Proven track record of driving business growth through effective marketing strategies.

• Strong leadership and team management skills.

• Excellent communication and storytelling abilities.

• Experience in organizing industry events, roundtable discussions, and client engagement activities.

• Familiarity with digital marketing techniques, SEO practices, and social media marketing.

Estimated Salary: $120,000 - $150,000 per annum.



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