Senior Performance Marketing Strategist

3 weeks ago


Bengaluru, Karnataka, India Omaza Innovations LLP Full time

About Omaza Innovations LLP:

We are a rapidly growing tech company specializing in managing multiple social and real-money gaming apps. Our core strength lies in driving exceptional results through data-driven strategies and innovative solutions.

With a robust month-on-month growth rate of 15%, we are on track to scale our operations and achieve significant milestones in the industry.

About the Role:

We are seeking an experienced and data-driven Senior Growth Manager to lead performance marketing efforts across all platforms. The ideal candidate will be a seasoned professional with a strong background in digital marketing and a proven track record in driving business growth.

Key Responsibilities:

  • Develop Comprehensive Strategies: Design and implement data-driven performance marketing strategies to drive growth and ROI across all digital platforms.
  • Campaign Management: Oversee end-to-end campaign execution, including planning, budgeting, targeting, optimization, and reporting across channels like Google Ads, Meta (Facebook/Instagram), and others.
  • Data-Driven Insights: Utilize analytics tools to track, measure, and optimize performance metrics such as CPC, CPA, ROAS, and conversion rates. Provide actionable insights to improve campaigns continuously.
  • Audience Segmentation: Leverage customer data to create targeted and personalized campaigns that resonate with diverse audience segments.
  • Cross-Platform Expertise: Ensure consistent and effective marketing communication across all digital touchpoints.
  • Stakeholder Collaboration: Work closely with the creative, content, and sales teams to align marketing campaigns with business objectives.
  • Innovation: Stay updated on the latest industry trends, tools, and best practices to drive innovation in performance marketing.

Required Skills & Qualifications:

  • 8-10 years of experience in performance marketing
  • Strong expertise in digital advertising platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and programmatic advertising.
  • Analytical mindset with proficiency in tools like Google Analytics, SEMrush, and other marketing automation platforms.
  • Excellent understanding of audience targeting, segmentation, and conversion optimization.
  • Strong project management skills with the ability to multitask and meet tight deadlines.
  • Exceptional communication and collaboration skills.
  • Creative thinking paired with a data-driven approach to problem-solving.

The ideal candidate will have a strong background in digital marketing, with a proven track record of driving business growth. The estimated salary for this role is ₹60 lakhs per annum, making it an attractive opportunity for experienced professionals.



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