Strategic Marketing Operations Specialist

5 days ago

Pune, Maharashtra, India beBeeStrategic Full time ₹ 1,80,00,000 - ₹ 2,10,00,000
Job Opportunity

In our Human Health division, we aim to improve patient and business outcomes globally through digital data analytics and technology.

About the Role

This is an exciting opportunity to join our team as a Strategic Marketing Operations Specialist. In this role, you will be responsible for identifying areas of standardization and executing omnichannel marketing campaigns for pharmaceutical products.

Key Responsibilities
  • Identify opportunities for process optimization and implement changes to drive growth through data-informed decisions.
  • Demonstrate expertise in executing and measuring marketing campaigns using Adobe Workfront and Adobe Experience Cloud.
  • Understand the importance of results-driven performance marketing and create cohesive marketing plans that leverage multiple channels.
Requirements
  • Strong problem-solving, business analysis, and quantitative skills.
  • Eye for process optimization and operational excellence.
  • Basic understanding of campaign planning and management, tagging, briefing, publishing, and optimization.

Previous hands-on experience with Adobe products, particularly Adobe Workfront and Adobe Experience Cloud, is highly valuable. Familiarity with both structured and unstructured data is required.

Preferred Skills
  • Business Process Improvements.
  • Personal Initiative.
  • Teamwork.

A positive attitude, professional demeanor, strong work ethic, and ability to collaborate in a constructive manner with others in a dynamic working environment are essential. Always curious and asking questions that would improve customer experience and engagement is a must.

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