
Senior Brand Manager
2 days ago
As a seasoned Branding Strategist, you will be responsible for driving growth, awareness, and engagement by developing and executing holistic brand strategies.
Key Responsibilities:
- Deliver in-depth customer insights to inform brand positioning and messaging.
- Develop and launch successful products while delivering measurable, high-impact campaigns.
- Expertly drive innovation, organic footfall, and organic search growth.
- Own content across all brand communication touchpoints with a strong customer-first mindset.
- Lead cross-functional teams to launch new products, campaigns, and customer initiatives.
- Collaborate with digital teams to optimise online presence and customer experience.
- Drive continuous innovation and experimentation to stay ahead of competitors.
- Monitor and evaluate brand performance using data-driven insights to refine strategies.
Requirements:
- Minimum 5 years in FMCG sector with leading brands
- 1–2 years in online brand management, ideally within a consumer-facing, high-growth environment.
Job Summary:
A tech-driven platform that bridges local farmers with urban consumers, delivering fresh produce and staples directly to their doors. It combines sustainable agriculture with a direct-to-consumer retail model through both online and offline channels.
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