Growth Insights Specialist

About Growth Analytics Specialist:

We are seeking a skilled professional to join our dynamic team as a contractor contributing to our mission of driving data-driven growth and excellence. The ideal candidate will possess expertise in conducting comprehensive cohort analysis, calculating key growth metrics, and building advanced attribution models.

Responsibilities include:

• Conducting thorough cohort analysis using AppsFlyer data to track user acquisition retention and revenue performance across different user segments and acquisition channels.
• Calculating and monitoring key growth metrics including Customer Lifetime Value LTV Return on Investment ROI ROAS payback periods and customer acquisition costs CAC.
• Designing and maintaining advanced attribution models to measure marketing campaign effectiveness and optimize budget allocation across channels.
• Collaborating with data engineers to design optimize and maintain data pipelines that process AppsFlyer raw data for analytical purposes.
• Developing complex SQL queries in Snowflake to extract transform and analyze large datasets for growth insights.
• Creating and maintaining interactive dashboards in Metabase to visualize key performance metrics and provide self-service analytics for stakeholders.
• Designing and executing A/B testing frameworks to evaluate the impact of product changes and marketing campaigns on growth metrics.
• Partnering with client teams marketing product finance to optimize campaigns identify growth features and align analytics with business planning.
• Conducting market research and competitive analysis to identify growth opportunities and benchmark performance.
• Creating predictive models to forecast user behavior revenue projections and campaign performance.

Requirements include:

• Bachelor's degree in Data Science Statistics Economics Business Analytics Marketing Analytics or a related quantitative field.
• 3+ years of proven experience as a Growth Analyst Marketing Analyst or similar analytical role preferably in mobile app or SaaS environments.
• Expert-level proficiency in SQL for complex data manipulation and analysis with specific experience in Snowflake data warehousing.
• Advanced experience with Metabase for creating interactive dashboards and self-service analytics solutions.
• Demonstrated experience with mobile attribution platforms with specific expertise in AppsFlyer data analysis and reporting.
• Strong proficiency in statistical analysis cohort analysis and predictive modeling techniques.
• Deep understanding of mobile app growth metrics including LTV CAC ROAS retention rates and revenue attribution models.
• Proficiency in Python or R for advanced analytics and statistical modeling.
• Experience with A/B testing methodologies experimental design and statistical significance testing.
• Experience working as a contractor or consultant with ability to quickly integrate into client teams and deliver results.

Preferred skills include:

• Master's degree in a relevant quantitative field.
• Experience with additional BI tools Tableau Looker Power BI and cloud platforms AWS GCP Azure.
• Knowledge of ETL processes data pipeline development and workflow orchestration tools like Apache Airflow.
• Experience with machine learning techniques for predictive analytics and customer behavior modeling.
• Previous experience in mobile gaming e-commerce fintech or other high-growth mobile app industries.
• Knowledge of additional mobile analytics platforms Adjust Branch Singular and customer data platforms CDPs.
• Understanding of incrementality testing media mix modeling and privacy-first measurement approaches SKAdNetwork.
• Familiarity with data privacy regulations GDPR CCPA and their impact on analytics and attribution.
• Previous consulting experience with successful client engagements and proven track record of driving data-driven decisions.
• Strong presentation and communication skills with ability to translate complex insights to non-technical stakeholders.

We offer:

• Opportunities to work at the forefront of growth analytics with a team of experts passionate about data-driven innovation.
• The flexibility and benefits of a fully remote contractor position.
• The chance to make an immediate impact on growth initiatives while working with cutting-edge analytics technologies.
• Exposure to diverse industries and the opportunity to build long-term relationships in the mobile app analytics space.
• A culture of continuous learning professional development and collaborative achievement.

To apply: Interested candidates should submit their resume and cover letter detailing their experience with growth analytics and mobile attribution platforms along with any relevant case studies or portfolio samples.