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Ad Operations Manager
1 month ago
About the Role
We are seeking a skilled Ad Operations Manager to join our team at Assembly Global. As an Ad Operations Manager, you will play a critical role in the success of our digital media campaigns.
Key Responsibilities
- Management of ad-server and its related processes to ensure best practices are followed and maintained.
- Planning, launching, optimizing, and consulting on Trafficking Display campaigns, including Search and Social campaigns as needed.
- Campaign set-up and execution, including generating and testing ad tags for campaign launches.
- Ensuring ad creative adheres to technical specifications and troubleshooting creative issues affecting implementation, tracking, and reporting.
- Troubleshooting internal and external ad server system issues.
- Point of escalation for global Ad tech queries between offices.
- Collaborating with media and creative teams to activate digital campaigns across display, video, social, mobile, and programmatic channels.
- Universal Tag Manager installation and management (Google Tag Manager, Adobe Tag Manager, Tealium, Sizmek Versatag).
- Becoming a Subject Matter Expert in Display ad trafficking and placement best practices, as well as URL tracking parameters for Search and Social campaigns.
- Identifying technical and reporting opportunities to address clients' needs across all channels of digital media.
- Leading on tracking strategies on clients' digital properties to ensure effective user and conversion measurement.
- Leading on creation of reports and communication of insights to clients.
- Creating and maintaining supporting documents, handbooks, trafficking sheets, and best practices.
Requirements
A bit about yourself:
- 6+ years of experience working in Ad Ops.
- Extensive familiarity with the ad tech ecosystem and key trends.
- Experience working with Ad servers (CM360, Sizmek, Adform).
- Experience working with Google Tag Manager.
- Strong analytical base with experience in various business intelligence or reporting tools.
- Strong oral and written communication skills to effectively present technical products to non-technical customers and negotiate deals.
- Outstanding interpersonal and customer service skills, and the ability to thrive in a team environment.
- Collaborative, team-oriented working style.
Benefits
At Assembly Global, we offer a competitive salary, 24 days of holiday each year, and a dedicated birthday leave after one year of service. We also provide a day off during the summer to enjoy some sunshine.