Digital Ad Infrastructure Specialist
17 hours ago
With a strong focus on the gaming and esports industry, Rooter is seeking an experienced Product Manager - Ad Tech to join our team. Based in New Delhi, this role offers a unique opportunity to work with a leading company in the space.
The estimated salary for this position is around ₹15,00,000 - ₹25,00,000 per annum, depending on experience. This figure takes into account the local cost of living and the level of expertise required for the job.
About the Role:
We are looking for a skilled Product Manager to oversee the entire ad-serving process, including ad inventory management, placement strategies, and performance analysis. The ideal candidate will have a deep understanding of Google Ad Manager and experience with ad operations. They will be responsible for optimizing end-to-end ad-serving operations, developing data-driven strategies to maximize ad revenue, and collaborating with cross-functional teams to align ad offerings with business goals.
Key Responsibilities:
- Manage and oversee the entire Ad Tech infrastructure, including ad inventory, placement strategies, and ad performance analysis
- Optimize end-to-end ad-serving operations with Google Ad Manager to enhance ad delivery, targeting, and overall efficiency
- Develop and implement data-driven strategies to maximize ad revenue and improve ad yield
- Collaborate with cross-functional teams, including sales and marketing, to align ad offerings with broader business goals and client needs
- Monitor and analyze ad performance metrics, providing regular reports and insights to guide ad strategy
- Work with engineering teams to maintain and improve the ad-serving infrastructure, ensuring seamless integration across products
- Stay up-to-date with industry trends, emerging technologies, and best practices in ad technology to drive continuous improvement
Requirements:
- Bachelor's degree in Business, Marketing, Computer Science, or a related field
- 3+ years of experience in Product Management, ideally with a focus on Ad Tech, digital advertising, or ad operations
- In-depth knowledge of Google Ad Manager and experience with ad inventory management
- Strong understanding of digital ad monetization, including ad placements, inventory yield, and performance metrics
- Excellent analytical skills with experience in performance data analysis, ad optimization, and ad yield maximization
- Ability to collaborate effectively with technical and non-technical teams
- Strong organizational and project management skills with a track record of managing complex projects
- Experience with Python and SQL
About Rooter:
Rooter is India's largest Gaming and Esports Content to Commerce platform, with over 85 million users. Our platform offers live streaming, videos, and shorts, allowing users to watch and stream various games, participate in live chats, and engage with a community of gamers. We also host a marketplace where users can purchase digital or gaming currency, providing a complete user experience for gamers.
We are committed to scaling revenue, expanding globally, and adding the next 100 million users. Join us if you are looking to be part of the gaming revolution in India, building the backbone of tech infrastructure and enabling large-scale commerce.
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