Driving Business Growth through Demand Generation

3 days ago

Bengaluru, Karnataka, India beBeeDemand Full time ₹ 90,00,000 - ₹ 1,30,00,000

Job Title: Demand Generation Specialist

We are seeking a skilled Demand Generation Specialist to join our team. As a key player in our sales efforts, you will be responsible for generating high-quality leads and driving business growth.

The ideal candidate will have 2-4 years of experience in demand generation, outbound marketing, or SDR/BDR roles targeting US markets. They will possess strong HubSpot CRM & sequences experience, hands-on experience with lead building and enrichment tools, and knowledge of outbound sales methodologies and cold outreach best practices.

Key Responsibilities:

  • Campaign Execution & Optimization

  • Create, manage, and iterate HubSpot sequences tailored for different audience segments.
  • Plan, execute, and optimize B2B email campaigns to generate qualified leads and demand.

  • Lead Generation & Management

  • Maintain clean, organized, and actionable CRM data in HubSpot.
  • Research, build, and enrich lead databases using tools like Sales Navigator, Apollo, ZoomInfo, etc.

  • Sales Enablement Support

  • Collaborate closely with the Head of Martech to execute sales sequences and improve conversion rates.
  • Assist in creating outbound messaging frameworks aligned with sales goals.

  • Reporting & Insights

  • Track campaign performance metrics (open rates, CTR, reply rates, SQL conversions) and optimize accordingly.
  • Provide weekly updates on campaign performance and pipeline health.
Requirements:
  • Must-Have Skills & Experience:

  • Proven expertise in running email campaigns that generate measurable demand.
  • Strong HubSpot CRM & sequences experience.
  • Hands-on experience with lead building and enrichment tools.
  • Knowledge of outbound sales methodologies and cold outreach best practices.
  • Nice-to-Have:

  • Cold calling experience targeting VP/C-level executives.
  • Experience in martech, SaaS, or B2B enterprise sales environments.
  • Familiarity with marketing automation tools, deliverability optimization, and personalization strategies.
Benefits:

This role offers a unique opportunity to work with a leading organization in the industry, with a focus on innovation and growth. You will have the chance to develop your skills and expertise, working with a talented team of professionals.

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