Digital Marketing Outreach Specialist

11 hours ago

Gulbarga, Karnataka, India beBeeInfluencer Full time ₹ 9,00,000 - ₹ 15,00,000
Marketing Outreach Expert

The role of a Marketing Outreach Expert involves supporting the development and execution of influencer marketing strategies. This includes researching potential influencers across various social media platforms to identify those that align with the target audience and values.

  • Key Responsibilities:
  • Conduct outreach to potential influencers, introducing them to the brand and discussing collaboration opportunities.
  • Campaign Coordination: Assist in developing and executing influencer marketing strategies and campaigns.
  • Coordinate and manage logistics of influencer collaborations, including content creation and posting schedules.
  • Evaluate and ensure all influencer content meets brand guidelines and campaign objectives.
  • Build and maintain strong relationships with influencers and their management teams.
  • Act as main point of contact for influencers during campaign execution.
  • Ensure influencers are well-informed about the brand and product features.
  • Monitor and track performance of influencer campaigns using analytics tools.
  • Analyze key metrics such as engagement rates and conversions to assess campaign effectiveness.
  • Prepare detailed reports and provide insights for future campaigns.
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 2-3 years of experience in influencer marketing, social media marketing, or related role.
  • Strong understanding of social media platforms and influencer marketing trends.
  • Excellent communication and interpersonal skills.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Proficient in using social media analytics tools and marketing software.
  • Creative thinker with passion for digital marketing and social media.

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