Digital Marketing Strategist – Performance Campaigns

12 hours ago


Kolkata, West Bengal, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,20,000
Job Overview:

Elevate healthcare marketing by leading the development of impactful performance campaigns that enhance digital visibility for healthcare providers.

As a Paid Ads Specialist, you will be responsible for managing comprehensive Google Ads campaigns, collaborating on landing page design and content, structuring campaigns focusing on ad groups and keyword strategies, and continuously optimizing campaigns using performance analysis.

In addition, you will oversee and run Meta paid campaigns focusing on lead generation, traffic increase, and direct messaging, utilizing advanced audience targeting and segmentation to maximize campaign results.

Strong organizational skills are essential, as you will manage multiple projects and priorities effectively while maintaining regular communication with clients to manage and align on project expectations.

Main Responsibilities:

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