Product Marketing Leader

7 days ago

Delhi Kolkata Mumbai, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Product Marketing Strategist

An exceptional Product Marketing Strategist is sought to spearhead the marketing efforts of our products in the dynamic EdTech/ IT Training sector.

The ideal candidate will possess extensive experience in B2B environments, with a proven track record of developing and implementing effective marketing strategies that drive business results.

This key role entails:

  • Communicating the value proposition of new products to the sales team and developing sales tools to facilitate the selling process.
  • Conducting market research and gathering feedback to inform product development priorities.
  • Developing innovative uses for existing products through data analysis and consultation with internal and external sources.
  • Crafting comprehensive product marketing plans, including positioning and support materials, as well as public-facing marketing collateral.
  • Collaborating closely with sales, reporting, and account management teams on RFPs, client contracting, and reporting needs.

Requirements:

  • Bachelor's degree and 10+ years of experience in a similar role in a B2B environment.
  • Strong written and verbal communication skills, qualitative and quantitative analysis skills, and project management expertise.
  • Ability to quickly learn product features, benefits, and educate others.
  • Hands-on management skills with the ability to manage and guide a team while working independently.

Benefits:

  • Opportunity to work with industry-leading experts and cutting-edge technologies.
  • Collaborative and inclusive work culture.
  • Ongoing professional development and growth opportunities.

Key Responsibilities:

Job Description

The successful Product Marketing Strategist will be responsible for leading the marketing efforts of our products in the EdTech/ IT Training sector. This includes developing and implementing effective marketing strategies that drive business results.

Required Skills and Qualifications

The ideal candidate will possess a Bachelor's degree and 10+ years of experience in a similar role in a B2B environment. They should have strong written and verbal communication skills, qualitative and quantitative analysis skills, and project management expertise.

Benefits

We offer a collaborative and inclusive work culture, ongoing professional development, and growth opportunities.

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