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Spinny | Sr. Executive-SEO | gurugram

2 months ago

gurugram, India Spinny Full time

Role: Senior Executive-SEO


Location: Sector 48, Gurgaon

Work from office: at least 3 days a week


Job Responsibilities:

1. SEO Strategy Development: - Create and optimize SEO strategies for local search and e-commerce keywords. Analyze trends and competitor strategies to guide decisions.

2. Keyword Research & On-Page Optimization: - Conduct keyword research to identify impactful terms for content. Optimize website elements like meta tags and images to boost organic search performance.

3. Content Collaboration: - Work with the editorial team to produce SEO-friendly content. Develop a content calendar based on keyword trends and user intent.

4. Technical SEO: - Collaborate with development teams to optimize website structure and internal linking. Identify and fix technical SEO issues.

5. Performance Tracking & Reporting: - Monitor SEO performance using tools like Google Analytics and SEMRush. Prepare monthly reports on keyword rankings and traffic growth.

6. Link Building & Off-Page Optimization: - Execute link-building strategies to improve domain authority. Manage partnerships with external sites and influencers.

7. Stay Updated with SEO Trends: - Keep informed of SEO trends and algorithm updates. Apply new tools and techniques to enhance performance.


Job Requirements:

- Bachelor’s degree.

- 5-8 years of SEO experience with a proven track record.

- Proficient in SEO tools and Google Analytics.

- Knowledge of HTML, CSS, and CMS (e.g., WordPress).

- Strong analytical and communication skills.

- Proactive and detail-oriented.