Head of Content

1 week ago

Bengaluru, Karnataka, India Motilal Oswal Financial Services Ltd Full time

Job Purpose

At Motilal Oswal, our research insights and wealth-management expertise deserve to reach every corner of the investing community. As our Head of Content, you will craft and share that story across YouTube, social channels and in the press. On YouTube specifically, you will stay ahead of an ever-changing platform—anticipating new formats, algorithm shifts and viewer habits—to ensure our videos captivate, inform and grow our audience.

Key Deliverables

  • Own the end-to-end YouTube strategy, blending deep-dive explainers, interviews with market veterans and short-form trend videos. You will continually adapt your approach as the platform evolves, experimenting with new features and formats to maximize watch time and subscriber growth.
  • Plan and publish content on LinkedIn, Twitter, Instagram and Facebook that brings our research to life, sparks conversations among investors and turns followers into true advocates for the Motilal Oswal brand.
  • Translate technical market analysis into clear, engaging articles, infographics, newsletters and social posts so that users of Research360, RIISE and our other platforms can act on our ideas with confidence.
  • Cultivate strong relationships with financial journalists and media outlets. You will pitch our thought leadership, secure interviews and opinion pieces, and make sure Motilal Oswal is top of mind when big market stories break.
  • Work closely with research analysts, product marketing, design and video production colleagues to maintain accuracy, consistency and a compelling brand voice in every piece of content.
  • Use data and audience feedback to refine themes, formats and distribution tactics on an ongoing basis, raising engagement, brand recall and lead generation over time.
  • Lead and mentor a talented team of writers, editors, video producers and freelancers, fostering an environment where creativity thrives and everyone is driven to learn and improve.

Role Requirements

  • A strategic thinker with 8+ years of content leadership in financial services or B2B
  • A storyteller who turns complex market research into clear, engaging narratives
  • A YouTube-savvy creator who tracks evolving formats, features and viewer habits
  • A data-driven decision-maker who tests, learns and pivots based on performance and feedback
  • A natural relationship-builder, whether collaborating with analysts, journalists or your own team
  • A hands-on mentor who grows writers, editors and producers through coaching and feedback
  • A fast-adapter who welcomes change, experiments boldly and thrives in a dynamic environment

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