Lotus Interworks | Social Media

16 hours ago


india Lotus Interworks Full time

Job Title: Social Media & Content Manager

Location: Remote

Employment Type: Full-Time


About Us:

Simplia Inc. is a cutting-edge digital marketing and AI solutions provider, dedicated to helping small and mid-sized businesses thrive in the competitive U.S. market. We combine innovation, creativity, and data-driven strategies to deliver outstanding results for our clients. We’re looking for a Social Media & Content Manager to join our team and drive impactful social strategies and compelling content creation.


Role Overview:

As a Social Media & Content Manager, you’ll lead the charge in crafting and executing innovative social media campaigns while managing high-quality content production. This role demands someone who is not only creative but also strategic, with a strong understanding of digital marketing trends and a proven ability to engage U.S. audiences. Experience in working with a digital marketing agency and a diverse portfolio of clients is essential.


Key Responsibilities:

Social Media Management

  • Develop, implement, and manage social media strategies across platforms like Instagram, Facebook, LinkedIn, Twitter, Pinterest, and TikTok.
  • Create and maintain a content calendar to ensure consistent, on-brand posting and engagement.
  • Monitor trends, audience behaviors, and platform updates to keep strategies fresh and impactful.
  • Engage with audiences through comments, messages, and posts to build community and brand loyalty.
  • Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization.


Content Creation & Management

  • Plan, create, and oversee the production of high-quality, engaging content tailored to specific platforms and target audiences.
  • Write, edit, and optimize content for blogs, social media, and email campaigns with a focus on SEO.
  • Collaborate with graphic designers, videographers, and other creatives to produce compelling visuals and videos.
  • Repurpose content across platforms to maximize its reach and impact.


Analytics & Reporting

  • Track and analyze performance metrics for social media and content initiatives, providing actionable insights to improve engagement and ROI.
  • Prepare and present detailed performance reports for internal teams and clients.
  • Use tools like Google Analytics, Hootsuite, Buffer, or Sprout Social to optimize content strategies.


Client Management

  • Work directly with U.S.-based clients to understand their goals and tailor strategies to meet their unique needs.
  • Ensure client satisfaction by maintaining open communication, meeting deadlines, and delivering measurable results.


Team Collaboration

  • Collaborate with internal teams, including design, paid media, and SEO, to align social and content strategies with broader marketing goals.
  • Stay informed about industry trends, competitive analysis, and emerging technologies to keep strategies ahead of the curve.


Qualifications:

Experience:

  • 4+ years of experience in social media management and content creation, ideally in a digital marketing agency.
  • Proven track record of managing U.S. clients and delivering measurable results.
  • Hands-on experience running paid social media campaigns with platforms like Facebook Ads Manager and LinkedIn Ads.


Skills:

  • In-depth knowledge of all major social media platforms, including algorithm updates and best practices.
  • Strong writing and editing skills with a keen eye for detail and tone of voice.
  • Familiarity with content management systems (e.g., WordPress), SEO tools, and social media analytics platforms.
  • Ability to create and interpret data-driven reports to inform decision-making.
  • Excellent organizational and time-management skills, with the ability to juggle multiple projects.


Attributes:

  • Creative thinker with a passion for storytelling and audience engagement.
  • Strong understanding of the U.S. market and digital marketing trends.
  • Collaborative team player who thrives in a fast-paced, results-driven environment.


Why Join Us?

  • Innovative Culture: Work with a team that values creativity, innovation, and impact.
  • Career Growth: Opportunities for professional development and advancement in a growing company.
  • Remote Flexibility: Work from anywhere while making a difference for our clients.
  • Diverse Projects: Manage diverse campaigns and collaborate with a variety of U.S.-based clients.
  • Competitive Compensation: Enjoy a competitive salary and performance-based incentives.


Ready to Elevate Your Career?

If you’re a results-driven social media and content expert with a passion for digital marketing, we’d love to hear from you. Apply now to join our team and make a meaningful impact in the U.S. market.



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