SDR (Sales Development Representative)
1 week ago
Job Description: Sales Development Representative (SDR) – Middle East Company: Workdeft Solutions Location: Coimbatore Experience: 1–3 Years Language: English (Professional Proficiency About Workdeft At Workdeft, we are more than just a technology consultancy; we are the architects of digital transformation. Specializing in ITSM, CRM, Cybersecurity, and Cloud Contact Centers, we empower enterprises across the Middle East and India to modernize their operations. As trusted partners for industry giants like Freshworks, SecPod, LeadSquared, and Ziwo, we help businesses automate processes and enhance customer experiences. We are growing our footprint in the MENA region and looking for a driven, tech-savvy SDR to help us introduce our world-class solutions to new enterprises in the Middle East. The Role As a Sales Development Representative (SDR), you will be the engine of our sales growth in the Middle East. You will focus on outbound prospecting, acting as the first point of contact for potential clients in the UAE, KSA, and wider GCC region. Your goal is simple: identify the right companies that need our SaaS & IT solutions, spark interest, and set up qualified meetings. Key Responsibilities ∙Regional Prospecting: Execute targeted outbound campaigns (Email, LinkedIn, Cold Calls) focusing on mid-to-large enterprises in the UAE, KSA, Kuwait and Bahrain. ∙Consultative Selling: Articulate the value of our partner ecosystem (e.g., how Freshworks improves IT service delivery or how SecPod secures endpoints) to IT Directors and C-level decision-makers. ∙Lead Qualification: Vet inbound leads and outbound prospects to ensure they meet Workdeft’s Ideal Customer Profile (ICP) before handing them off to the sales team. ∙Cultural Navigation: Navigate Middle Eastern business hierarchies effectively, understanding the importance of relationship-building and local business etiquette. ∙Pipeline Management: Maintain rigorous data hygiene in our CRM, logging every call, email, and interaction to ensure accurate forecasting. ∙Market Intelligence: Stay updated on digital transformation trends in the Middle East to tailor your pitch to the specific pain points of regional businesses. What We Are Looking For ∙Experience: 1–3 years of proven experience in B2B Sales, preferably within SaaS, IT Consulting, or Tech Services. ∙Regional Expertise: Solid understanding of the Middle East market landscape; experience selling to the GCC region is a major advantage. ∙Communication: English: Exceptional verbal and written skills are a must. ∙Tech-Savvy: Ability to quickly understand complex technical concepts (ITSM, CRM, Cybersecurity) and explain them simply. ∙Tool Proficiency: Familiarity with CRM tools (e.g., HubSpot, Zoho) and prospecting tools (e.g., LinkedIn Sales Navigator, ZoomInfo, Lusha). ∙Resilience: You possess a "hunter" mentality—you are self-motivated, persistent, and not discouraged by rejection. Why Join Workdeft? ∙Impact: Work directly with top-tier global technology partners (Freshworks, Ziwo, Profit.co). ∙Growth: We are a rapidly expanding company with a clear career path from SDR to Account Executive to Sales Manager. ∙Culture: A collaborative, fast-paced environment that values innovation and efficiency. ∙Compensation: Competitive salary package with a performance-based commission structure.
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