Presales Specialist

3 days ago

bangalore district, India Zgaurd Full time

Job Title: Presales Specialist / Lead generator / Inside sales Manager / Business Development Manager Location: Kudlu Gate, Bangalore Department: Sales & Marketing Reporting To: Sales Manager Joining: Immediate Job Objective: The primary objective of the Lead Generator is to convert incoming enquiries into confirmed sales , identify potential markets , and proactively generate new business opportunities through research, cold calling, and relationship building. This role plays a key part in driving the company’s growth by building a strong and consistent sales pipeline. Key Responsibilities: Lead Conversion: Follow up on inbound enquiries from various channels (website, ads, exhibitions, referrals, etc.) and convert them into qualified leads or confirmed sales. Market Research: Identify potential customers, industries, and regions for business expansion. Cold Calling & Outreach: Conduct outbound calls, emails, and LinkedIn outreach to connect with new prospects and schedule meetings or demos. Database Management: Maintain and update CRM or lead database with accurate customer details and activity logs. Lead Qualification: Understand customer needs, budget, and decision-making process to qualify leads effectively. Coordination: Work closely with the sales and marketing teams to ensure smooth handover of qualified leads. Follow-Up: Maintain regular communication with prospects to nurture leads until conversion. Reporting: Prepare daily/weekly reports on calls made, leads generated, conversions, and potential opportunities. Key Skills & Competencies: Excellent communication and interpersonal skills (both verbal and written). Strong persuasion, negotiation, and relationship-building abilities. Confidence in making outbound calls and handling objections. Good research and analytical skills to identify new markets and customers. Basic understanding of CRM tools and lead tracking. Goal-oriented, self-motivated, and proactive attitude. Time management and ability to work under pressure to meet targets. Qualifications & Experience: Bachelor’s degree in Business, Marketing, or related field preferred. 1–3 years of experience in lead generation, inside sales, or telemarketing (preferably in [e.g., FMCG, consumer goods, home care, etc.]). Freshers with strong communication skills and willingness to learn may also apply. Performance Indicators (KPIs): Number of qualified leads generated per month. Enquiry-to-sale conversion rate. Number of outbound calls/emails made per day. Revenue generated from converted leads. Work Environment & Benefits: Competitive salary + incentive structure. Opportunity to grow into Sales Manager / Business Development role. Supportive, fast-paced, and goal-driven team culture.

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