Assistant Brand Manager for Foods-Chennai

18 hours ago

Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time

Job Purpose:

Responsible for building and scaling a new food brand from inception, driving its strategy,

positioning, and market presence. Lead end-to-end brand initiatives across digital, retail, D2C, and

marketplaces, ensuring strong consumer connection and business impact

Key Responsibilities & Accountability:


• Develop and implement brand strategy, positioning, and value proposition.


• Drive integrated marketing campaigns (ATL, BTL, digital, influencer, PR, OOH).


• Manage consumer and market research, track brand health, and generate insights.


• Partner with performance marketing teams/agencies to ensure effective brand messaging.


• Plan and execute BTL activations, in-store visibility, and sales enablement tools.


• Build and maintain brand presence on D2C platforms and e-commerce/quick commerce

marketplaces.


• Manage brand budgets, track ROI, and ensure measurable outcomes.


• Collaborate cross-functionally with internal teams and external partners for seamless

execution.

Functional Competencies:


• Brand Strategy & Positioning


• Integrated Marketing Execution


• Consumer Insights & Analytics


• E-commerce & D2C Management


• Budgeting & Planning

Job Specification:


• Experience: 4–5 years in brand management/marketing (preferably in Foods, Personal Care,

or Home Care categories).


• Education: Graduate/MBA in Marketing, Brand Management, or related field.


• Background: Hands-on experience in building brands on D2C and marketplaces

(mandatory), working with agencies/creators, managing campaigns, and handling brand

budgets.

  • Assistant Brand Manager for Foods-Chennai

    2 days ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Job Purpose:Responsible for building and scaling a new food brand from inception, driving its strategy,positioning, and market presence. Lead end-to-end brand initiatives across digital, retail, D2C, andmarketplaces, ensuring strong consumer connection and business impactKey Responsibilities & Accountability:• Develop and implement brand strategy,...

  • Foods Brand Development Lead

    24 hours ago

    Chennai, Tamil Nadu, India beBeeBrand Full time ₹ 1,20,00,000 - ₹ 2,00,00,000

    Job Title: Assistant Brand Manager for Foods-ChennaiAs a key member of our team, you will be responsible for building and scaling a new food brand from inception. You will drive its strategy, positioning, and market presence across digital, retail, direct-to-consumer (D2C), and marketplaces.Key Responsibilities & Accountability:Develop and implement brand...

  • Food & Beverage Manager Needed

    4 weeks ago

    Chennai, Tamil Nadu, India Courtyard by Marriott Chennai Full time

    Courtyard by Marriott Chennai is looking for Food Beverage Manager to join the team Position ManagerLanguages required EnglishVenue type Restaurant Hotel BarWorking hours Full TimeContract type IndefiiniteJOB SUMMARYPosition responsible for all the food and beverage operations which includes all culinary restaurant beverage and room service operations...

  • Food Brand Strategist

    1 day ago

    Chennai, Tamil Nadu, India beBeeBrand Full time ₹ 8,00,000 - ₹ 12,00,000

    Job Title: Brand Strategist for Food Brands">We are seeking a Brand Strategist to join our team and drive the development of new food brands from inception to market presence. As a key member of our brand management team, you will be responsible for building and scaling our food brands across digital, retail, D2C, and marketplaces.">The ideal candidate will...

  • Marketing Manager-Chennai

    1 week ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time

    Job Title: Marketing ManagerLocation: ChennaiOrganization: Reputed Group of Schools in TNIndustry: Education / School MarketingEmployment Type: Full-TimeJob Summary:We are looking for a strategic and dynamic Marketing Manager to lead and execute marketing initiatives for our Group of Schools. The ideal candidate will develop and implement marketing...

  • Marketing Manager-Chennai

    2 weeks ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time

    Job Title: Marketing Manager Location: Chennai Organization: Reputed Group of Schools in TN Industry: Education / School Marketing Employment Type: Full-Time Job Summary: We are looking for a strategic and dynamic Marketing Manager to lead and execute marketing initiatives for our Group of Schools . The ideal candidate will develop and implement...

  • Marketing Manager-Chennai

    7 days ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time

    Job Title: Marketing ManagerLocation: ChennaiOrganization: Reputed Group of Schools in TNIndustry: Education / School MarketingEmployment Type: Full-TimeJob Summary:We are looking for a strategic and dynamic Marketing Manager to lead and execute marketing initiatives for our Group of Schools. The ideal candidate will develop and implement marketing...

  • Marketing Manager-Chennai

    2 days ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Job Title:Marketing ManagerLocation:ChennaiOrganization:Reputed Group of Schools in TNIndustry:Education / School MarketingEmployment Type:Full-TimeJob Summary:We are looking for a strategic and dynamicMarketing Managerto lead and execute marketing initiatives for ourGroup of Schools. The ideal candidate will develop and implement marketing strategies to...

  • Marketing Manager-Chennai

    2 days ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time

    Job Title: Marketing ManagerLocation: ChennaiOrganization: Reputed Group of Schools in TNIndustry: Education / School MarketingEmployment Type: Full-TimeJob Summary:We are looking for a strategic and dynamic Marketing Manager to lead and execute marketing initiatives for our Group of Schools. The ideal candidate will develop and implement marketing...

  • Marketing Manager-Chennai

    4 days ago

    Chennai, Tamil Nadu, India The Banyan HR Consults Chennai Full time

    Job Title: Marketing ManagerLocation: ChennaiOrganization: Reputed Group of Schools in TNIndustry: Education / School MarketingEmployment Type: Full-TimeJob Summary:We are looking for a strategic and dynamic Marketing Manager to lead and execute marketing initiatives for our Group of Schools. The ideal candidate will develop and implement marketing...