Shrirang Sales Corporation | Electrical Sales Manager

2 days ago

surat, India Shrirang Sales Corporation Full time

The Electrical Sales Manager will be responsible for driving the sales and growth of electrical products and solutions in South Gujarat. This role requires a combination of technical knowledge, strategic sales planning, and strong relationship-building skills. The manager will lead the sales team, manage client accounts, ensure customer satisfaction, and meet sales targets for electrical &  industrial automation products. 


Key Responsibilities:


Business Development & Market Penetration:


  • Develop and implement effective sales strategies to expand the business across South Gujarat in the electrical domain.
  • Identify new business opportunities by researching market trends, customer needs, and competitor activities.
  • Target potential clients across various sectors, including manufacturing, construction, infrastructure, and utilities, to promote electrical products and solutions.


Sales Strategy & Target Achievement:

  • Establish annual sales targets, ensuring alignment with company goals and regional potential.
  • Monitor and manage the sales pipeline, ensuring timely follow-up and closing of opportunities.
  • Track sales performance and costs, making necessary adjustments to ensure sales targets are met or exceeded.


Client Relationship Management:

  • Build and maintain strong, long-term relationships with key clients, including project managers, contractors, consultants, and end-users.


  • Regularly meet with clients to assess their electrical requirements and offer tailored solutions.
  • Address customer queries technical concerns, and provide exceptional after-sales support to maintain client satisfaction.


Product Knowledge & Recommendations:

  • Utilize deep technical knowledge of electrical systems to recommend appropriate solutions based on customer requirements, project specifications, and industry standards.
  • Provide technical guidance and consultation to clients during the pre-sales phase to ensure the best product fit for their needs.
  • Stay updated on the latest electrical technologies, industry trends, and product innovations.


Sales Presentations & Technical Support:

  • Prepare and deliver compelling sales presentations to customers, showcasing the company’s electrical products, solutions, and services.
  • Conduct product demonstrations and technical training for customers to ensure optimal product usage and functionality.

  • Coordinate with the engineering or technical team to address specific client needs or complex technical requirements.


Team Leadership & Coaching:

  • Lead, mentor, and motivate the sales team to achieve sales targets and enhance individual performance.

  • Provide training, coaching, and performance feedback to the sales team, ensuring the team is equipped with product knowledge and effective sales techniques.

  • Foster a collaborative work environment, encouraging teamwork, idea sharing, and creative problem-solving.


Project Management Support:

  • Oversee key projects to ensure timely delivery of products and services.
  • Liaise with the project management team to ensure the successful execution of large electrical installations, including troubleshooting any on-site issues.
  • Ensure coordination between the sales team, technical staff, and logistics to meet customer project timelines.


Market Intelligence & Competitor Analysis:

  • Continuously monitor the electrical market in South Gujarat to stay ahead of industry developments and customer demands.
  • Analyze competitor products, pricing, and strategies to adapt and improve the company’s approach to sales.
  • Provide feedback to the product management team on market trends and customer preferences to help shape future product offerings.


Sales Reporting & CRM Management:

  • Maintain accurate records of client interactions, sales activities, and pipeline status in the CRM system.
  • Provide regular sales reports and forecasts to senior management, ensuring full transparency and alignment with business objectives.
  • Track customer interactions and sales history to ensure effective follow-up and personalized service.


Travel & Regional Representation:

  • Travel regularly across South Gujarat to meet with existing and potential clients, attend industry events, and monitor regional market trends.
  • Represent the company at conferences, exhibitions, and other industry-related events to build brand awareness and generate new leads.


Skills & Qualifications:

  • Education: Bachelor’s degree in Electrical Engineering, Sales, Business Management, or a related field. A Master’s degree or MBA is a plus.
  • Experience: Minimum 10-15 years in electrical sales, preferably in the industrial, construction, or manufacturing sectors, with a proven track record of meeting sales targets and managing key accounts.
  • Technical Knowledge: Strong understanding of electrical products, systems, and applications such as power distribution, electrical panels, automation systems, and industrial controls.
  • Sales & Negotiation Skills: Excellent sales techniques, including prospecting, qualifying leads, negotiating, and closing deals.
  • Communication Skills: Strong verbal and written communication skills, with the ability to present complex technical information in an easy-to-understand manner.
  • Leadership Skills: Experience leading a sales team, including coaching, training, and motivating team members to reach individual and collective goals.
  • Problem-Solving: Ability to identify challenges, provide solutions, and manage customer expectations effectively.
  • Travel Flexibility: Ability to travel frequently within the region to meet clients, attend site visits, and conduct product demonstrations.
  • CRM & Reporting: Proficiency in using CRM systems to manage customer relationships and generate sales reports.


Personal Traits:

  • Strong customer-oriented approach with a focus on long-term relationship building.
  • Highly motivated, proactive, and results-driven.
  • Able to work independently as well as part of a team.
  • Attention to detail with the ability to handle multiple tasks simultaneously.
  • Strong problem-solving skills and the ability to think strategically and innovatively.


Compensation:

  • Competitive salary with performance-based incentives.
  • Benefits package including health insurance, travel allowances, and other perks.


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