
Tech Partner
3 weeks ago
- Act as the primary technology liaison for Sales and Marketing stakeholders.
- Understand business strategies, challenges, and priorities to co-develop a digital roadmap.
- Translate commercial goals into technology solutions, ensuring alignment with enterprise architecture.
- Drive the adoption and enhancement of Digital Platforms and capabilities across Sales and Marketing, including managing D2C platforms.
- Evaluate and recommend new tools and technologies to improve lead generation, campaign performance, and sales productivity.
- Collaborate with cross-functional teams (IT, Data, Security, Vendors) to deliver projects on time and within scope. Work with global and local teams.
- Ensure data integrity and compliance across sales and marketing platforms.
- Monitor KPIs and performance metrics to continuously optimize tech-enabled processes.
- Champion change management and user adoption across the commercial organization.
- Qualifications & Experience:
- Bachelors degree in Information Technology, Business, or a related field; MBA is a plus.
- 8+ years of experience in business technology, digital transformation, or IT business partnering.
- Proven experience supporting Sales and/or Marketing functions with technology solutions.
- Strong knowledge of Sales and marketing platforms, analytics tools, and MarTech/AdTech ecosystems.
- Excellent communication, stakeholder management, and problem-solving skills.
- Demonstrated ability to manage complex projects and drive business value through technology.
- Preferred Skills:
- Experience with customer journey mapping and personalization strategies.
- Familiarity with B2B/B2C digital sales funnels and data-driven marketing practices.
- Understanding of data privacy regulations (e.g., GDPR, CCPA).
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