Digital Marketing Associate Jobs Opening in TIECEE PVT LTD at BangaloreLess

IntroductionA Digital Marketing Associate plays a crucial role in developing, executing, and monitoring online marketing strategies to build brand awareness, generate leads, and drive business growth. This role involves leveraging various digital platforms such as social media, search engines, email marketing, websites, and paid advertisements to enhance the company’s online presence. The ideal candidate is creative, analytical, and data-driven, with strong communication skills and a passion for digital trends.Key Responsibilities1. Digital Marketing Strategy Execution Assist the digital marketing team in planning and implementing effective marketing strategies to promote the company’s products or services. Conduct market research to identify customer behavior, trends, and competitors’ strategies. Collaborate with the marketing manager to create data-driven campaigns aligned with business objectives. Support the development of content calendars, social media plans, and performance marketing initiatives.2. Search Engine Optimization (SEO) Research and analyze keywords to improve website rankings on search engines. Optimize on-page elements such as meta tags, headers, URLs, and internal linking structure. Monitor and enhance off-page SEO techniques, including backlinks and guest postings. Use tools like Google Search Console, SEMrush, Ahrefs, or Moz to track SEO performance. Ensure website content follows SEO best practices to drive organic traffic.3. Search Engine Marketing (SEM) & Paid Advertising Assist in planning, executing, and monitoring PPC campaigns on Google Ads, Bing Ads, and other platforms. Work on display ads, remarketing campaigns, and video ads to maximize ROI. Collaborate with designers and content creators to prepare ad copies and creatives. Analyze campaign performance using Google Analytics and optimize budgets for better conversions.4. Social Media Management Manage and grow the company’s presence across platforms like Facebook, Instagram, LinkedIn, Twitter, YouTube, and Pinterest. Create engaging social media posts, stories, and videos to increase audience interaction. Monitor trends, hashtags, and user-generated content to improve engagement. Respond to customer queries, comments, and messages promptly. Prepare social media reports to track performance and audience insights.5. Content Marketing & Copywriting Assist in developing high-quality content for blogs, websites, newsletters, and social media. Collaborate with the design team to create engaging infographics, videos, and visual content. Optimize content to improve search visibility and audience reach. Ensure consistency in brand tone, voice, and messaging across all digital platforms.6. Email Marketing Campaigns Build and manage targeted email marketing campaigns to nurture leads and retain customers. Segment email lists based on audience behavior, preferences, and demographics. Monitor open rates, click-through rates, and conversions to improve future campaigns. Use tools like Mailchimp, HubSpot, or Sendinblue for automation and tracking.7. Analytics & Reporting Track and analyze the performance of all digital marketing campaigns. Generate weekly and monthly reports highlighting KPIs such as traffic, leads, conversions, and ROI. Use tools like Google Analytics, Data Studio, and CRM platforms to gather insights. Make data-driven recommendations to improve strategies and achieve business goals.8. Collaboration & Coordination Work closely with cross-functional teams such as design, development, and sales. Coordinate with external agencies, freelancers, and vendors for campaign execution. Support the marketing manager in brainstorming new campaign ideas and strategies.Required Skills & QualificationsEducational Qualifications Bachelor’s degree in Marketing, Business Administration, Digital Media, Communications, or a related field. Additional certifications in Digital Marketing, SEO, Google Ads, or Social Media Marketing are preferred. Technical Skills Knowledge of SEO, SEM, PPC, and Social Media Marketing strategies. Hands-on experience with tools such as: Google Analytics, Google Ads, Search Console Facebook Ads Manager, LinkedIn Campaign Manager Mailchimp, HubSpot, SendGrid Canva, Adobe Photoshop, Illustrator Familiarity with HTML, CSS, WordPress, or other CMS platforms is a plus. Soft Skills Strong communication and interpersonal skills. Creative thinking with attention to detail. Analytical and problem-solving abilities. Time management and multitasking capabilities. Ability to work independently as well as in a team.Key Performance Indicators (KPIs) Website traffic growth and user engagement. Lead generation and conversion rates. ROI on paid campaigns. SEO rankings and organic search performance. Social media reach, impressions, and engagement rates. Email campaign open rates and click-through rates. More information about this Digital Marketing Associate JobPlease go through the below FAQs to get all answers related to the given Digital Marketing Associate jobWhat are the job requirements to apply for this Digital Marketing Associate job position? Ans: A candidate must have a minimum of 0 to 2 year experience as an Digital Marketing Associate What is the qualification for this job? Ans: The candidate can be a Graduate from any of the following: B.Com, BA, M.Com, MA, BBA/BBM, BCA, BSc, MSW, BSW, Master in Marketing What is the hiring Process of this job? Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.This Digital Marketing Associate is a work from home job? Ans: No ,its not a Work from Home Job. How many job vacancies are opening for the Digital Marketing Associate position? Ans: There are immediate 1 job openings for Digital Marketing Associate in our Organisation. B.Com, BA, M.Com, MA, BBA/BBM, BCA, BSc, MSW, BSW, Master in Marketing