Head Of Branding-ahmedabad

3 weeks ago

India HRC Global Services Full time

Position-Branding HeadLocation-AhmedabadBrand Strategy Creative Development Develop and champion a compelling brand vision strategy and positioning for Vadilal ensuring alignment with business objectives and market trends Lead the development of impactful brand campaigns across all channels ATL BTL Digital that resonate with target audiences and drive business results Translate brand strategy into clear and concise creative briefs for agencies outlining campaign objectives target audience insights and desired outcomes Evaluate and provide constructive feedback on creative concepts and executions from agencies ensuring alignment with brand guidelines and strategic objectives A key task would be to work with the MD and senior management align on creative evaluation parameters help in guiding decision making by providing a framework for evaluation and helping in convergence while giving feedback to agencies in the development process Champion creative excellence and raise the bar for all brand communications pushing for innovative and impactful work that stands out in the market Team Management Collaboration Lead mentor and inspire a team of brand marketing professionals fostering a culture of creativity collaboration and high performance Manage relationships with external agencies and partners ensuring seamless collaboration and effective execution of brand initiatives Collaborate closely with cross-functional teams including Sales Marketing Product Development and Operations to ensure brand consistency and alignment across all touchpoints

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